A 60–90 second integration typically pays $55–$75 per 1,000 views in Finance, $45–$60 in B2B & SaaS, and $10–$13 in Pets, by IU's rate method. A dedicated video is about twice the integration rate; a Short about 40%.
| Niche | Typical per 1,000 views | Floor per 1,000 views |
|---|---|---|
| Finance | $55–$75 | $45 |
| B2B & SaaS | $45–$60 | $35 |
| Tech | $25–$32 | $20 |
| Education & Commentary | $22–$28 | $18 |
| Beauty | $20–$26 | $16 |
| Auto | $18–$24 | $14 |
| Fashion | $18–$24 | $14 |
| Home & Lifestyle | $16–$21 | $13 |
| Food & Drink | $16–$21 | $13 |
| Fitness & Health | $15–$20 | $12 |
| Travel | $15–$20 | $12 |
| Music | $13–$17 | $10 |
| Entertainment | $12–$16 | $9 |
| Sports | $12–$16 | $9 |
| Gaming | $10–$13 | $8 |
| Pets | $10–$13 | $8 |
Multiply by your average views per video ÷ 1,000. Example: 30,000 average views in Finance is $1,650–$2,250 for an integration.
Method
InfluencerUnion reads the public descriptions of recent videos from the YouTube channels it indexes (10K+ subscribers) and records affiliate links, discount codes and disclosed paid promotions. Rates use IU’s published rate method. Figures refresh daily. Not legal or financial advice.
Cite as: InfluencerUnion, “YouTube sponsorship rates per 1,000 views, by niche”, influencerunion.com/answers/youtube-sponsorship-rates-per-1000-views (2026).