What entertainment YouTubers with 10K–50K subscribers get paid for sponsorships

InfluencerUnion market rates · based on 178 channels · updated 2026-10-20
The union’s rate floorA dedicated sponsored video on a entertainment channel this size should earn at least $193. A 60–90 second integration: at least $96.

Rates by format

Dedicated video$193 floor · $83–$763
Integration (60–90 s)$96 floor · $41–$381
Short / Reel$39 floor · $17–$153
Union floorTypical range

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Get the floor for your exact channel.Ranges are wide. Your own views and niche narrow it down.

How the union sets these numbers

  • Average views of 178 entertainment channels with 10K–50K subscribers (middle channel: 10.7K views), refreshed by IU at least every 30 days
  • Floor: IU’s published pricing method at its low end — average views ÷ 1,000 × the niche’s rate per thousand views × the format
  • Typical range: the same method, mid rate, for channels between the 25th (3.46K) and 75th (31.8K) percentile of views
  • The floor is the level below which the union advises declining. Pages are published only with at least 20 channels