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Smosh

Smosh

@smosh· YouTube·Entertainment·United States· data refreshed 2026-11-10View channel ↗
Not yet claimed
Subscribers
27.2M
Average views
718.3K
last 10 videos
90-day growth
+0.4%
Brand partners seen
0
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About Smosh

Smosh (@smosh) is an entertainment creator on YouTube based in United States, with 27.2M subscribers, 11.5B total views and 2.34K videos.

Join us on Fridays for Bit City, Spud Hut, and more! Become a member for extra content we had to cut!

The channel operates on a Friday release schedule featuring recurring formats including Bit City and Spud Hut, with membership available for exclusive extended content. As one of the largest comedy channels on YouTube by subscriber count, Smosh occupies a significant position in the platform's entertainment ecosystem.

The channel's content strategy centers on sketch comedy and entertainment-driven formats. The membership model indicates a dual monetization approach: ad-supported free content paired with subscriber-exclusive material. With a catalog spanning thousands of videos, Smosh has built a substantial archive of comedy content that continues to accumulate views across its back catalog.

Smosh's scale places it among the most-subscribed comedy creators globally. The Friday scheduling indicates a predictable release cadence designed to maintain viewer engagement and platform algorithmic visibility.

Who should partner with Smosh?

The audience composition skews toward comedy and entertainment consumers, with secondary interest in sketch-based and recurring-format content.

Brand categories well-suited to Smosh's audience include consumer electronics, streaming services, energy drinks, snack foods, and entertainment-adjacent products. The Friday release schedule and membership model suggest an audience with both casual viewing habits and demonstrated willingness to pay for exclusive content—a signal of engagement depth beyond passive consumption.

Comparatively, Smosh's subscriber base exceeds all listed peers in the comedy niche. This scale advantage indicates Smosh's appeal spans a broader demographic than many comedy-focused channels, likely including both younger viewers and adults who consume sketch comedy across multiple formats.

Brands evaluating Smosh should request current performance analytics directly from the channel.