피넛

About 피넛

피넛 (@lolpeanuttv) is a South Korean gaming creator with 249,000 YouTube subscribers and over 101 million total views across 205 published videos. The channel is operated by 한왕호, a former professional League of Legends jungler. The creator's background as a competitive player informs the channel's content strategy, which centers on League of Legends gameplay, analysis, and commentary. The bio explicitly positions the channel as an official platform for the creator's post-professional career, inviting audience support through subscription. With a subscriber base firmly in the mid-tier range and a cumulative view count exceeding 100 million, the channel demonstrates sustained audience engagement within the competitive gaming and esports commentary space. The channel launched tracking on InfluencerUnion on 2026-05-11.

피넛's estimated sponsorship rates

Estimated integrated video rates for 피넛 range from $299 (low) to $498 (typical) to $747 (high), placing the creator in the mid-tier pricing band. These estimates reflect the creator's 249,000-subscriber base combined with niche-specific CPM factors typical of gaming content on YouTube. The rate structure accounts for platform mechanics, video format, and audience composition within the competitive gaming vertical. Compared to direct peers—ARTA PLAY, ONE COIN GAMING, KUNMAN, Guzmancitos Gaming, and Maizen Shorts—all operating at nearly identical subscriber counts (247,000–252,000), 피넛's pricing aligns with category benchmarks. Gaming content generally commands moderate CPM rates relative to finance or tech verticals, though League of Legends-focused channels may attract advertiser interest from gaming hardware, esports betting platforms, and in-game cosmetic brands. Actual rates depend on campaign specifics, audience geography, and seasonal demand. For detailed methodology behind these estimates, see the /methodology page.

Who should partner with 피넛?

피넛's audience consists primarily of League of Legends players and esports enthusiasts, concentrated in South Korea given the creator's nationality and language. The 249,000-subscriber base and 101.8 million cumulative views indicate a stable, engaged community interested in competitive gameplay analysis and professional player commentary. Relevant brand categories for partnership include gaming hardware manufacturers (peripherals, monitors, chairs), esports platforms and betting services, in-game cosmetic retailers, PC component suppliers, and gaming energy drink or supplement brands. The creator's former professional status adds credibility for sponsorships targeting competitive gamers and esports fans seeking insider perspective. Peer channels like ARTA PLAY and ONE COIN GAMING operate in overlapping audience segments, suggesting market saturation at this tier but also validating demand for League of Legends content. Geographic concentration in Korea may limit appeal for brands seeking pan-regional reach, though it strengthens relevance for Korea-focused gaming and esports advertisers. Audience composition data (age, gender, device type) is not yet available.

피넛's growth and performance

Snapshot data spans only one day (2026-05-11), with subscriber count stable at 249,000 across both the first tracked and latest data points. This single-day window provides insufficient basis to assess growth trajectory, seasonal patterns, or momentum. Average view counts for the last 30 days are not yet available. To establish meaningful growth analysis, longer historical data collection is required. Readers should check back for updated snapshots to track subscriber velocity and engagement trends over weeks and months.

How our pricing estimate works for 피넛

The estimated rate range ($299–$747) is calculated algorithmically using subscriber count, niche-specific CPM benchmarks for gaming content, and YouTube platform multipliers. The estimate does not incorporate actual historical campaign data, audience demographics, or engagement metrics; it is based on structural factors only. The 'mid' audience tier classification reflects the creator's position within the 200,000–300,000 subscriber band. Because InfluencerUnion has zero community data points (no prior brand partnerships or rates reported by users), the estimate carries calibration uncertainty. For a full explanation of the pricing model, multiplier logic, and confidence intervals, visit /methodology.