Willians Scarpin - Como se Aposentar com Ações

About Willians Scarpin

Willians Scarpin, operating under the YouTube handle @williansscarpin, is a Brazilian finance specialist focused on long-term investment strategies for retirement. With 1,228 videos published and a total view count of 719,688, Scarpin provides educational content centered on stock market investments. His background includes specializations in Investments from UCAM and Real Estate from UniBF, alongside a degree in Business Management. He is the author of the Amazon book "Como se Aposentar com Ações" (How to Retire with Stocks). A core component of his channel involves a multi-year practice of investing in the stock market on the first day of each month, demonstrating the process of acquiring what he describes as "good stocks at a fair price." This approach is designed to build a portfolio capable of generating a substantial retirement income. Scarpin's personal investment portfolio reportedly yields an annual dividend income of approximately 6%, with a reported valuation increase of 38% in 2023 across more than 100 assets. His content is primarily delivered in Portuguese, targeting an audience interested in practical, long-term financial planning.

Willians Scarpin's estimated sponsorship rates

InfluencerUnion's algorithmic pricing model estimates that a typical integrated video on Willians Scarpin's YouTube channel would range from $117 to $194, with a typical rate around $143. This estimate places Scarpin in the nano audience tier. Several factors contribute to this rate. The finance niche generally commands a higher CPM (cost per mille, or cost per thousand views) compared to broader content categories, with an anchor CPM of $55 within a band of $45-$75. This higher niche CPM reflects the value advertisers place on reaching an audience interested in financial products and services. While Scarpin's subscriber count of 16,400 is a primary input for the current estimate, the system notes low confidence in the view count basis, as average views for the last 30 days are not yet available. The pricing also considers the platform (YouTube) and content format (integrated video). Creators in specialized, high-value niches like finance often see their rates pushed upward due to the targeted nature of their audience, even at the nano tier. For a comprehensive understanding of how these rates are calculated, including the specific formulas and multipliers, please refer to our /methodology page.

Who should partner with Willians Scarpin?

Willians Scarpin's audience on YouTube, totaling 16,400 subscribers, is primarily interested in finance, specifically long-term investment strategies and retirement planning. The content's focus on "Como se Aposentar com Ações" (How to Retire with Stocks) and practical stock market investing attracts individuals seeking to build wealth through dividends and asset appreciation. This demographic is highly relevant for brands in the fintech sector, online brokerages, personal-finance education platforms, and investment advisory services. The emphasis on consistent, disciplined investing and the pursuit of a "digna de Presidente de Empresa" (dignified, CEO-level) retirement income suggests an audience with a forward-thinking mindset and a desire for financial independence. Scarpin's content, which includes demonstrating monthly investments and discussing portfolio performance, appeals to both novice and more experienced investors. Peers in this niche, such as Oportunidades en Bolsa and Análisis Técnico St. - Inversión y Bolsa, also cater to similar segments interested in market analysis and investment strategies, indicating a consistent demand for detailed financial guidance within this audience tier.

Willians Scarpin's growth and performance

Willians Scarpin's subscriber growth data is currently limited. InfluencerUnion first began tracking the @williansscarpin channel on 2026-05-30, at which point it had 16,400 subscribers. The latest snapshot, also taken on 2026-05-30, shows the same subscriber count. Therefore, over the one-day tracking span, there has been no recorded change in subscriber numbers. We do not yet have historical data to analyze long-term subscriber trends or significant growth periods. Information regarding average views over the last 30 days is also not available at this time, which would typically provide additional insight into recent content performance and audience engagement. As more data becomes available, we will update this section to provide a more comprehensive analysis of the channel's growth trajectory.

How our pricing estimate works for Willians Scarpin

InfluencerUnion's estimated pricing for Willians Scarpin's content is derived through an algorithmic model that considers multiple data points. The core calculation involves multiplying the creator's subscriber count by a niche-specific CPM (Cost Per Mille, or cost per thousand views), and then applying platform and content format multipliers. For Scarpin, the current estimate utilizes a subscriber-fallback view count of 2,591, due to the absence of recent average view data, which results in a low confidence score for this specific view basis. The finance niche is assigned a higher CPM band, ranging from $45 to $75, with an anchor CPM of $55, reflecting the specialized and high-value nature of this content category for advertisers. The model then adjusts this base rate according to the specific platform (YouTube) and the requested content format (an integrated video). This methodology aims to provide a data-driven, objective estimate of a creator's market rate. For a detailed explanation of the specific formulas, data inputs, and multipliers used in our pricing algorithm, please refer to the comprehensive methodology outlined on our /methodology page.