The Shareholders

About The Shareholders

The Shareholders, operating under the handle @theshareholderstsh on YouTube, is a finance-focused content creator based in Thailand. The channel primarily delves into financial topics, with a secondary emphasis on broader business concepts. As of the latest data, The Shareholders has accumulated 29,600 subscribers and its 86 published videos have collectively garnered 1,096,224 total views. The channel's content aligns with a philosophy articulated in its bio, attributed to Warren Buffett: "Never invest in a business you can’t understand." This suggests a focus on fundamental analysis and accessible financial education, potentially targeting viewers interested in long-term investment strategies and clear explanations of market dynamics. The creator's primary language is not specified in the available data, but the channel's base in Thailand may indicate content relevant to the Southeast Asian market or a broader international audience interested in finance.

The Shareholders's estimated sponsorship rates

The estimated rate for an integrated video on The Shareholders' YouTube channel ranges from $186 to $466, with a typical rate around $311. This estimate places The Shareholders in the 'low' audience tier, reflecting its current subscriber count of 29,600. Several factors influence this rate. The channel's primary niche in finance typically commands higher CPMs (cost per mille) compared to broader content categories, due to the high commercial intent and disposable income often associated with this audience. The specific format of an integrated video, which involves a creator organically incorporating a brand message into their content, also contributes to the pricing structure. Geographical factors, such as the creator's base in Thailand, can also play a role in rate calibration, as advertiser demand and market conditions vary by region. For a detailed breakdown of how these factors are weighted, readers can consult our /methodology page. The current estimate is based on an algorithmic model, with no community data points yet contributing to its calibration.

Who should partner with The Shareholders?

The Shareholders' audience, totaling 29,600 subscribers, is primarily interested in finance and business content. This demographic is likely to engage with topics such as investment strategies, market analysis, personal finance management, and economic trends. Brands operating in specific categories such as fintech apps, online brokerages, investment education platforms, and financial advisory services would find this audience particularly relevant. Given the channel's stated philosophy, viewers may prioritize content that emphasizes understanding and long-term value in their financial decisions. Peers in the same finance niche, such as 2Money Share (@2moneyshare868) and 千萬要投資 tenmillionlab (@tenmillionlab), also cater to similar audiences, indicating a competitive landscape for financial content. The audience's engagement with 86 videos resulting in over a million total views suggests a consistent interest in the creator's output, despite the absence of recent average view data. The channel's location in Thailand could also indicate a segment of the audience with specific interests related to the Thai or broader Southeast Asian financial markets.

The Shareholders's growth and performance

The Shareholders' subscriber growth data is currently limited to a single snapshot. The channel was first tracked on 2026-05-18, at which point it had 29,600 subscribers. The latest snapshot, also taken on 2026-05-18, shows the same subscriber count. This provides a span of one day with no recorded change in subscriber numbers, resulting in a delta of +0 subscribers. We do not yet have historical data to analyze trends in subscriber acquisition or view count over a longer period. Specifically, average views for the last 30 days are not available. Future tracking will provide more comprehensive data points to assess the channel's growth trajectory and audience engagement patterns.

How our pricing estimate works for The Shareholders

The estimated pricing for The Shareholders' content is derived from an algorithmic model developed by InfluencerUnion. This model calculates a rate range by considering several key variables. The primary input is the creator's subscriber count, which is then adjusted by a niche-specific CPM (cost per mille) relevant to the finance category. Further multipliers are applied based on the specific platform (YouTube in this case) and the content format (integrated video). This approach aims to provide a data-driven estimate of a creator's market value. It is important to note that this estimate is currently based solely on our metric-driven calculations, with no community-contributed data points yet available for calibration. For a comprehensive explanation of the specific formulas, data inputs, and weighting factors used in our algorithmic pricing model, please refer to the detailed documentation available on our /methodology page.