Astuces beauté & mode

About Astuces beauté & mode

Astuces beauté & mode, operating under the handle @redcallas on YouTube, is a content channel focused on beauty and fashion. The channel is managed by Murielle Gagné, who identifies as a cosmetics and fashion enthusiast. Content is primarily delivered in French, with the channel's bio also providing an English summary. The channel's stated purpose is to offer tips, advice, and suggestions to assist viewers with their daily routines in beauty and fashion. As of the latest data, Astuces beauté & mode has accumulated 20,900 subscribers and its 35 published videos have generated a total of 5,004,715 views. The channel emphasizes a diverse approach to beauty and fashion, acknowledging that individual preferences vary. Murielle Gagné's professional contact for collaborations is provided as MURIELLE@REDCALLAS.COM, and the channel maintains an associated website at www.redcallas.com. The channel's content strategy appears to center on practical, actionable advice for its audience.

Astuces beauté & mode's estimated sponsorship rates

The estimated rate for an integrated video on Astuces beauté & mode ranges from $88 to $219, with a typical rate of $146. This estimate positions the creator within the 'low' audience tier, reflecting its current subscriber count of 20,900. The pricing model considers several factors that influence a creator's market value. For Astuces beauté & mode, the primary category of beauty and secondary category of fashion contribute to its niche CPM (Cost Per Mille, or cost per thousand views). Niche specialization can sometimes command higher rates compared to general lifestyle content, as brands seek to reach highly engaged and relevant audiences. The format of the content, specifically YouTube video integrations, also plays a role in the rate calculation. While the channel's subscriber count is a key determinant, other elements such as total views (5,004,715 across 35 videos) and engagement metrics, if available, would further refine these estimates. The current rate is based on an algorithmic estimate, with no community data points yet available for calibration. For a detailed breakdown of the methodology used to calculate these rates, interested parties are directed to the /methodology page.

Who should partner with Astuces beauté & mode?

The audience for Astuces beauté & mode primarily consists of individuals interested in beauty and fashion content, as indicated by the channel's core categories. With 20,900 subscribers, the channel attracts viewers seeking practical tips, advice, and suggestions related to daily beauty routines and fashion choices. Given the content's focus, potential brand categories that align well with this audience include cosmetics brands, skincare lines, fashion retailers, accessory designers, and beauty service providers. The channel's emphasis on 'astuces' (tips) and 'conseils' (advice) suggests an audience that values educational and practical content over purely aspirational or entertainment-focused material. In the broader beauty niche, Astuces beauté & mode operates alongside creators such as rosa bio beauté (@rosabiobeaute), which has a slightly larger subscriber base of 21,400, and Fifi beauté élégance (@fifibeaute-u2m), with 19,000 subscribers. These peer channels suggest a competitive landscape where audiences are actively seeking guidance and product recommendations within the beauty and fashion sectors. The channel's content is delivered in French, indicating a primary audience within French-speaking demographics, although specific country data is not yet available.

Astuces beauté & mode's growth and performance

Astuces beauté & mode's subscriber growth history currently reflects a single data point. The channel was first tracked on 2026-05-12, at which time it had 20,900 subscribers. The latest snapshot, also taken on 2026-05-12, shows the same subscriber count of 20,900. This provides a span of one day with a delta of zero subscribers. Consequently, we do not yet have historical data to analyze trends in subscriber acquisition or to calculate an average growth rate over a longer period. Information regarding average views over the last 30 days is also not available at this time. Future tracking will provide more comprehensive data points to assess the channel's growth trajectory and audience engagement patterns over time.

How our pricing estimate works for Astuces beauté & mode

The estimated pricing for Astuces beauté & mode's integrated video content is derived from an algorithmic model. This model calculates a rate by considering several key factors: the creator's subscriber count, the prevailing CPM (Cost Per Mille) for their specific content niche (beauty and fashion), and platform-specific multipliers for YouTube video integrations. The subscriber count of 20,900 is a primary input, placing the channel in the 'low' audience tier. Niche CPMs are determined by market demand for advertising within the beauty and fashion categories, reflecting the value of reaching this specialized audience. Platform multipliers account for the typical engagement and ad revenue potential associated with YouTube as a content distribution channel. It is important to note that this estimate is currently based on a metric-driven calculation, with zero community data points available for calibration. This means the model has not yet been refined by actual reported creator earnings for similar profiles. For a comprehensive explanation of the variables, calculations, and data sources used in our algorithmic pricing estimates, please refer to the detailed methodology page at /methodology.