PlanB

About PlanB

PlanB is a cryptocurrency analyst based in the Netherlands who publishes monthly Bitcoin analysis and price predictions on YouTube. With 218,000 subscribers and 6,539,636 total views across 26 published videos, the channel focuses on technical analysis frameworks including the relative strength index (RSI), moving averages, realized cost price, and stock-to-flow modeling. The creator's stated methodology acknowledges that "all models are wrong, but some are useful"—a pragmatic framing common in quantitative finance. The channel's output cadence and depth suggest a focus on subscribers seeking structured, model-driven perspectives on Bitcoin valuation rather than news-driven commentary. PlanB's peer set includes similarly-sized crypto analysis channels such as Crypto Talks (219,000 subscribers), Crypto Rover (214,000 subscribers), and Crypto World (226,000 subscribers), indicating a competitive segment within mid-tier crypto education and analysis on YouTube.

PlanB's estimated sponsorship rates

PlanB's estimated rate for an integrated YouTube video placement ranges from $785 (low) to $1,962 (high), with a typical estimate of $1,308. This pricing reflects the creator's mid-tier audience classification and the niche dynamics of cryptocurrency content on YouTube. Crypto-focused channels typically command CPM rates influenced by several factors: advertiser demand within fintech and trading platforms, geographic audience composition, and content format. The Netherlands-based creator's audience composition and the technical nature of Bitcoin analysis—targeting traders, investors, and cryptocurrency enthusiasts—support rates in this range relative to peers of similar subscriber count. The estimate is algorithmic and based on subscriber count combined with niche-specific CPM multipliers; it has not been validated against actual historical rates from brand partnerships or sponsorships. Creators in the crypto education and analysis space often see rate variation depending on whether content attracts retail traders, institutional investors, or general finance audiences.

Who should partner with PlanB?

PlanB's 218,000 subscribers align closely with peer creators in the cryptocurrency analysis niche, including Crypto Talks (219,000 subscribers) and Crypto World (226,000 subscribers). The channel's focus on technical analysis—RSI, moving averages, realized cost price, and stock-to-flow models—indicates an audience of intermediate to advanced Bitcoin investors and traders seeking quantitative frameworks rather than beginner-level education. Primary brand categories likely to align with this audience include cryptocurrency exchanges, trading platforms, portfolio management tools, on-chain analytics services, and Bitcoin-focused investment products. Secondary appeal exists within broader fintech, personal finance education, and investment advisory platforms targeting retail investors. The monthly publication cadence and emphasis on modeling suggest an audience that values depth and analysis over frequency, potentially skewing toward desktop-based traders and investors who conduct research rather than mobile-first casual viewers. Geographic distribution data is not available, though the Netherlands-based creator may have particular resonance with European crypto communities.

PlanB's growth and performance

PlanB was first tracked on 2026-05-12 at 218,000 subscribers. The latest snapshot, also from 2026-05-12, shows 218,000 subscribers—a span of 1 day with zero net change. This single data point provides insufficient basis for assessing growth trajectory, seasonality, or momentum. Average view counts for the last 30 days are not yet available. Longer-term growth assessment requires additional snapshots over weeks or months to establish meaningful trends in subscriber acquisition and engagement patterns.

How our pricing estimate works for PlanB

PlanB's rate estimate is algorithmic, derived from subscriber count (218,000) multiplied by niche-specific CPM assumptions and adjusted for platform (YouTube) and content format (integrated video placement) multipliers. The estimate has a calibration status of zero community data points, meaning it reflects model assumptions rather than validation against actual brand deals or creator-reported rates. For a detailed explanation of how CPM multipliers are applied, niche classifications are assigned, and confidence intervals are calculated, see the /methodology page. This estimate should be treated as a baseline; actual rates depend on factors including audience demographics, engagement metrics, brand fit, and negotiation.