planD플랜디

About planD플랜디

planD플랜디 is a South Korean lifestyle creator with 2.34 million YouTube subscribers and 409.6 million total views across 308 published videos. The channel documents everyday moments—eating, working, and leisure activities—framed around the concept of ordinary days ("먹고 일하고 혼자 잘노는 보통의 순간을 기록합니다"). This positioning emphasizes authenticity and relatable content rather than aspirational or high-production storytelling.

The creator operates from South Korea and maintains a presence on Instagram (@_plan_d) alongside YouTube. Business inquiries are directed to pland@sandbox.co.kr, managed through Sandbox, a talent management entity. The channel's longevity—308 videos published—suggests consistent output over an extended period, though specific upload cadence data is not available.

The lifestyle category encompasses a broad range of content types, from daily vlogs to routine documentation. planD플랜디's subscriber base places the channel in the high audience tier relative to creator-economy benchmarks, positioning it competitively within the lifestyle vertical globally. The channel's appeal appears rooted in slice-of-life storytelling rather than niche expertise or entertainment spectacle.

planD플랜디's estimated sponsorship rates

Estimated partnership rates for planD플랜디 range from $2,190 to $5,476 for a single integrated YouTube video, with a typical rate of $3,650. This pricing reflects the creator's 2.34 million subscriber base and audience tier classification, placing them among mid-to-high-value partners for brand collaborations.

Rate positioning is driven primarily by subscriber count; planD플랜디 sits at the upper end of the lifestyle creator spectrum, comparable to peers such as Boy Tapang Vlogs (2.35 million subs), Antoine (2.19 million subs), and SUHAIL - VLOGGER (2.62 million subs). Lifestyle content typically commands moderate CPM rates relative to niches like finance or technology, reflecting advertiser demand patterns and audience demographics. South Korean creators may also benefit from regional brand spending in the lifestyle and consumer goods sectors.

The estimate is algorithmic and does not account for variables such as recent video performance, audience engagement metrics, or creator-specific negotiating power. Actual rates may vary based on campaign scope, exclusivity terms, and advertiser budget. Refer to the /methodology page for details on how this estimate is calculated.

Who should partner with planD플랜디?

planD플랜디's audience of 2.34 million subscribers aligns with the lifestyle category's broad appeal, which typically attracts viewers interested in daily routines, personal productivity, leisure activities, and relatable slice-of-life content. The channel's positioning around "ordinary days" suggests an audience seeking authenticity and non-aspirational content, contrasting with high-production lifestyle channels.

Brand categories suited to this audience include consumer goods (food, beverages, household products), personal wellness and fitness products, productivity tools and apps, travel and leisure services, and fashion or lifestyle accessories. The South Korean origin may also indicate strong appeal to Korean domestic brands and companies targeting Korean diaspora audiences internationally.

Comparable creators like Trang Vlog (2.67 million subs) and Yodifit Vlog (2.62 million subs) operate in similar audience-size ranges, suggesting that lifestyle channels at this scale attract brands seeking broad, everyday-consumer reach rather than niche specialist audiences. Engagement data specific to planD플랜디 is not yet available; typical lifestyle audiences at this tier show moderate-to-high engagement on relatable, low-barrier content.

planD플랜디's growth and performance

Snapshot data for planD플랜디 covers only a single day (May 11, 2026), with no measurable change recorded during that period. The creator held 2.34 million subscribers at both the first tracked date and the latest snapshot, spanning 1 day with a delta of +0 subscribers. This single data point does not provide sufficient history to assess growth trajectory, seasonal patterns, or long-term momentum. Average view counts for the last 30 days are not yet available. To establish meaningful growth analysis, additional tracking data over weeks or months would be required.

How our pricing estimate works for planD플랜디

The estimated partnership rate is calculated algorithmically using subscriber count, niche-specific CPM benchmarks, and platform/format multipliers. The formula accounts for YouTube's monetization structure and lifestyle content's typical advertiser rates. This estimate is labeled "metric_estimate" and is currently calibrated with zero community data points—meaning no historical partnership data from planD플랜디 itself has been recorded. As more partnership information is collected, the estimate will be refined. For a detailed explanation of the pricing model, CPM assumptions, and adjustment factors, see the /methodology page.