Helen's Recipes (Vietnamese Food)
@helenrecipes· YouTube·Food & Drink· data refreshed 2026-11-08View channel ↗- Subscribers
- 660K
- Average views
- 5.17K last 19 videos
- 90-day growth
- +0.0%
- Brand partners seen
- 0
The least a brand should pay for a dedicated video here:
$•,•••| Integration (60–90 s) | $••• |
|---|---|
| Short / Reel | $••• |
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About Helen's Recipes (Vietnamese Fo…
Helen's Recipes (Vietnamese Food) (@helenrecipes) is a food & drink creator on YouTube, with 660K subscribers, 108.1M total views and 1.18K videos.
This channel helps you cook Vietnamese Food in the easiest, fastest and most authentic way. Since 2011, Helen has shared her cooking video tutorials on social media to help food lovers cook Vietnamese dishes at home in the quickest and most authentic way. Helen has been featured in many magazines and television programs as a character, guest as well as cooking show host. Helen is also the author of several best-selling cookbooks released for the Vietnamese and international markets. Her cookbooks available in English, Vietnamese and Chinese can be found on most e-commerce sites and bookstores around the world
Helen’s Recipes (@helenrecipes) is a long-standing YouTube channel dedicated to the instruction of authentic Vietnamese cuisine. Beyond the YouTube platform, the creator has established a significant presence in traditional media, appearing as a guest and host on various television programs and features in culinary publications. The brand extends into the publishing sector, with the creator having authored several best-selling cookbooks. These titles are currently distributed in English, Vietnamese, and Chinese, and are available through international e-commerce platforms and physical bookstores. The channel’s longevity and consistent output have solidified its position within the food and drink vertical, serving as a primary resource for those seeking to replicate Vietnamese flavors outside of a professional kitchen environment. By bridging the gap between traditional techniques and modern home-cooking requirements, the channel maintains a specialized focus that distinguishes it from generalist food content creators.
Who should partner with Helen's Recipes (Vietnamese Fo…?
The audience for Helen’s Recipes consists of home cooks and culinary enthusiasts interested in Southeast Asian cuisine. Given the channel's focus on authentic Vietnamese preparation, the demographic is likely composed of individuals seeking to learn specific cooking techniques, as well as those looking for traditional recipes that are difficult to find in standard Western cookbooks. The content’s educational utility suggests an audience that values long-form, instructional video formats over short-form entertainment. Brand categories that align with this viewer profile include kitchen appliance manufacturers, particularly those specializing in rice cookers, blenders, and specialized ethnic cookware, as well as companies producing Asian pantry staples, sauces, and spices. Furthermore, the channel’s crossover into the publishing market indicates an audience that is willing to invest in physical media to support their culinary education.