Hashdex Brasil

About Hashdex Brasil

Hashdex Brasil, operating under the handle @hashdexbrasil on YouTube, is a Portuguese-language channel based in Brazil, primarily focused on the cryptocurrency sector. Established in 2018, Hashdex aims to simplify crypto investment by offering index-based funds and ETFs, thereby removing complexities associated with asset custody, selection, and market access. The channel's content frequently references the Nasdaq CME Crypto Index (NCI), an index co-developed with Nasdaq, designed to serve as a long-term benchmark for the crypto asset class. With 131 videos published to date, the channel has accumulated a total of 45,855,286 views. Hashdex Brasil's content strategy centers on providing a disciplined approach to crypto investing, making it accessible to a broader audience in the Brazilian market. The channel's editorial focus aligns with its corporate mission to elevate the standard of crypto investment through structured financial products.

Hashdex Brasil's estimated sponsorship rates

The estimated rate for an integrated video on Hashdex Brasil's YouTube channel ranges from $269 to $438, with a typical rate around $337. This pricing places Hashdex Brasil in the nano-influencer tier, reflecting its current subscriber count of 42,600. The algorithmic estimate is influenced by a niche CPM band of $40-65, with an anchor CPM of $50, which is characteristic of the cryptocurrency content category. This niche typically commands higher CPMs due to the specialized nature of the audience and the high-value products and services often advertised within this sector. The estimated views used for this calculation are 6,731, derived from a subscriber fallback model, indicating a low confidence level in the view-count basis due to the absence of recent average view data. Factors that could push this creator's rate toward the higher end of the estimated range include strong engagement metrics on individual videos, a highly targeted audience interested in financial products, and the perceived authority of the Hashdex brand in the crypto investment space. Conversely, rates might be negotiated lower if a campaign involves multiple deliverables or a long-term partnership.

Who should partner with Hashdex Brasil?

Hashdex Brasil's audience primarily consists of Portuguese-speaking individuals in Brazil with an interest in cryptocurrency and financial investments. The channel's content, which focuses on index-based crypto funds and ETFs, appeals to viewers seeking structured and simplified approaches to the crypto market. This demographic is likely interested in fintech applications, online brokerage services, personal-finance education platforms, and investment management tools. Given the channel's emphasis on the Nasdaq CME Crypto Index (NCI), its viewers are often financially literate or aspiring to be, looking for reliable and institutional-grade insights into digital assets. Peer channels in the same crypto niche, such as Kripto Market (@kriptomarket) with 43,100 subscribers and Crypto Coffee (@cryptocoffee369) with 41,700 subscribers, also cater to similar audiences, suggesting a shared interest in market analysis, investment strategies, and the broader crypto economy. Brands targeting individuals interested in long-term wealth building, diversified investment portfolios, and emerging financial technologies would find Hashdex Brasil's audience particularly relevant.

Hashdex Brasil's growth and performance

Hashdex Brasil's subscriber growth data currently shows a stable trajectory. The channel was first tracked on 2026-05-31 with 42,600 subscribers. The latest snapshot, also taken on 2026-05-31, indicates the same subscriber count of 42,600. This represents a 0-subscriber change over a one-day tracking period. We do not yet have historical data spanning a longer period to assess long-term growth trends or month-over-month performance. Additionally, average view data for the last 30 days is not available at this time. Future tracking will provide more comprehensive insights into subscriber accumulation rates and audience engagement metrics over time, allowing for a more detailed analysis of the channel's growth trajectory.

How our pricing estimate works for Hashdex Brasil

The estimated pricing for Hashdex Brasil's sponsored content is generated through an algorithmic model that considers several key factors. This estimate is derived by multiplying the creator's subscriber count by an estimated niche CPM (Cost Per Mille, or cost per thousand views), and then applying platform-specific and content format multipliers. For Hashdex Brasil, the model utilized a subscriber fallback for view estimation, resulting in an estimated 6,731 views, with a low confidence level due to the absence of recent average view data. The cryptocurrency niche typically commands a CPM band of $40-65, with an anchor CPM of $50, reflecting the specialized and high-value nature of this content category. Further details on the specific calculations, data sources, and the various multipliers applied in our pricing algorithm can be found on our comprehensive methodology page at /methodology. This resource provides transparency into how our estimates are formulated, enabling a clearer understanding of the factors influencing creator compensation.