Farooq

About Farooq

Farooq operates @farooqgotaudio, a UK-based music production channel with 1,440,000 subscribers and over 501 million total views across 496 published videos. The channel specializes in original hip-hop, trap, and drill beat production, positioning itself as a platform for South Asian representation in contemporary music genres. All music is produced in-house by Farooq, with a stated commitment to daily uploads of instrumentals and beat content. The creator describes himself as a "Heart Broken 90's Kid" and frames the channel as part of a broader cultural shift, marketing it as "A New Voice For a New Generation" within South Asian music production. The channel's focus on instrumental beats and production-ready tracks aligns with a growing demand from producers, content creators, and musicians seeking royalty-free or licensed backing tracks. With over half a billion cumulative views, the channel demonstrates sustained audience engagement in the music production niche, though the exact composition of that viewership—whether primarily producers, beat enthusiasts, or general music listeners—is not specified in available data.

Farooq's estimated sponsorship rates

Farooq's estimated sponsorship rate for an integrated YouTube video ranges from $1,348 (low) to $3,370 (high), with a typical rate of $2,246. This estimate is based on algorithmic modeling of subscriber count, niche CPM, and platform-specific multipliers; see the /methodology page for details on how this calculation is derived. The rate places Farooq in the high audience tier, reflecting the 1,440,000-subscriber base and the music production category's CPM profile. Peer creators in the same niche—RadioReggaeton, Dunsin Oyekan, Felix Blume, PanikRecordsTube, and HIEUTHUHAI—operate at comparable subscriber scales (1,390,000 to 1,470,000), suggesting rates within a similar band. Music production and instrumental beats typically command moderate CPM rates relative to other niches, as the audience is often creators and professionals rather than mass-market consumers, though the size of Farooq's subscriber base partially offsets lower per-view rates. Actual negotiated rates may vary based on campaign length, exclusivity terms, and the specific brand's fit with beat production and music creator audiences.

Who should partner with Farooq?

Farooq's 1,440,000 subscribers consist primarily of music producers, beat buyers, content creators seeking backing tracks, and hip-hop and trap music enthusiasts. The channel's focus on original instrumental production attracts professionals and hobbyists in music production, as well as filmmakers, podcasters, and video creators in need of royalty-free or licensed audio. The stated emphasis on South Asian representation suggests a secondary audience of listeners interested in cultural perspectives within contemporary music genres. Brand categories with natural alignment include music production software and hardware companies, beat-selling platforms, music education services, audio equipment manufacturers, and streaming services focused on instrumental or background music. The channel's UK location and English-language content positioning indicate potential appeal to Western music creators and producers, though the South Asian cultural framing may also resonate with diaspora audiences and creators exploring cross-cultural music fusion. Compared to peers like RadioReggaeton or Dunsin Oyekan, Farooq's niche is more production-focused than performance-oriented, meaning the audience skews toward creators and professionals rather than casual listeners, which influences both CPM and brand fit considerations.

Farooq's growth and performance

Farooq's subscriber count was 1,440,000 at the first tracked snapshot on 2026-05-11 and remained at 1,440,000 at the latest snapshot on the same date. The tracking span covers only 1 day, providing insufficient data to assess growth trajectory, seasonality, or momentum. Average views over the last 30 days are not yet available. To establish meaningful growth analysis, longer historical data and recent view metrics are required. Prospective brand partners should request updated performance data directly from the creator or monitor the channel over a longer period to assess subscriber acquisition rates and content performance trends.

How our pricing estimate works for Farooq

Farooq's estimated sponsorship rate is calculated algorithmically using subscriber count (1,440,000), niche CPM for music production content, and platform and format multipliers specific to YouTube integrated video placements. The estimate does not rely on direct historical sponsorship data; instead, it applies industry benchmarks for the music category and creator tier to generate a low, typical, and high range. This approach provides a data-driven starting point for negotiations but should be treated as an estimate rather than a guaranteed rate. Actual rates depend on campaign specifics, audience quality, engagement metrics, and brand alignment. For a detailed explanation of the CPM assumptions, tier classifications, and multiplier methodology, visit the /methodology page.