Casey Franchini

About Casey Franchini

Casey Franchini, operating under the handle @brickbybrickwealth on YouTube, is a US-based content creator focused on real estate investment. As the founder of Brick by Brick Wealth, Franchini's content is designed to guide aspiring real estate investors through the process of acquiring their first rental property. Her channel covers topics ranging from market selection to the practicalities of receiving rental income. With 380 videos published, the channel has accumulated 959,144 total views. Franchini identifies herself as a real estate investor, wife, and mother, integrating these personal aspects into her professional brand. Her content serves as an educational resource for individuals seeking to enter the real estate market, offering coaching services through her associated website.

Casey Franchini's estimated sponsorship rates

The estimated rate for an integrated video on Casey Franchini's YouTube channel, @brickbybrickwealth, ranges from $98 to $244. A typical engagement is estimated at $163. This pricing is influenced by several factors, including the channel's subscriber count of 16,600, which places it in the low audience tier. The real estate niche generally commands specific CPM rates, and the YouTube platform, along with the integrated video format, also contributes to the overall valuation. While the channel's total views are 959,144 across 380 videos, the rate calculation is primarily driven by the subscriber base and niche-specific market dynamics. For a detailed breakdown of how these rates are determined, including the impact of audience engagement and content type, refer to our comprehensive methodology page.

Who should partner with Casey Franchini?

The audience for @brickbybrickwealth primarily consists of individuals interested in real estate investment, particularly those looking to acquire their first rental property. This demographic is likely to engage with content related to property acquisition strategies, market analysis, financial planning for real estate, and landlord best practices. Brands targeting aspiring investors, financial literacy platforms, real estate education services, property management tools, and investment software would find this audience relevant. Given the channel's focus, potential brand categories include fintech apps specializing in investment, online brokerages with real estate-focused products, personal-finance education platforms, and real estate data analytics providers. The channel's subscriber count of 16,600 places it in a similar audience tier to peers like French Lifestyle by Johnny Benoit (@french_lifestyle_johnny_benoit, 16,800 subs) and Remi Bergeron L'Argent Immobilier (@remibergeron, 17,300 subs), suggesting a shared appeal among a segment of the real estate investment community.

Casey Franchini's growth and performance

Casey Franchini's channel, @brickbybrickwealth, was first tracked on 2026-05-12 with 16,600 subscribers. The latest snapshot, taken on the same date, shows a consistent subscriber count of 16,600. This provides a snapshot of the channel's size at the initial tracking point. Over the observed span of one day, the subscriber delta was 0, indicating no change during this brief period. We do not yet have historical data for average views over the last 30 days to provide insights into recent content performance or audience engagement trends. Further tracking will be necessary to establish a growth trajectory for the channel.

How our pricing estimate works for Casey Franchini

The estimated pricing for Casey Franchini's content is generated through an algorithmic model that considers multiple data points. This estimate is derived by multiplying the channel's subscriber count by a niche-specific CPM (cost per mille) and then applying various multipliers based on the platform and content format. For @brickbybrickwealth, the primary factors include its 16,600 subscribers, the specific CPM associated with the real estate category, and adjustments for YouTube as the platform and integrated video as the format. This metric-based estimate currently has a calibration of 0 community data points, meaning it is solely based on our internal model. For a comprehensive understanding of the variables and calculations involved in our creator rate estimations, please refer to our detailed methodology page at /methodology.