hope

About hope

Hope, operating under the handle @wear_hope on YouTube, is a fashion creator based in Japan. The channel primarily focuses on fashion content, with no specified secondary categories. As of the latest data, the channel has accumulated 14,200 subscribers and a total of 11,831,815 views across 270 published videos. The creator's bio indicates a height of 168cm, with an additional mention of 149cm, possibly referring to a collaborator. Hope is also involved in brand direction for RUUBON and ESPONT, and maintains an active presence on Instagram under the handle @wear_hope. The content strategy appears to center on visual presentations within the fashion niche, contributing to a substantial view count relative to the subscriber base. The channel's content is primarily delivered in an unspecified language, suggesting a visual-first approach or a localized audience within Japan.

hope's estimated sponsorship rates

The estimated rate for an integrated video on Hope's YouTube channel ranges from $54 to $134, with a typical rate projected at $89. This estimate places Hope within the 'low' audience tier, reflecting the current subscriber count of 14,200. The pricing structure for fashion creators like Hope is influenced by several factors, including audience engagement, content production value, and the specific niche's CPM (cost per mille). While Hope's subscriber count is in line with peers such as ko_naファッション (14,400 subscribers) and たなべのコーデルーム (13,800 subscribers), the total view count of over 11.8 million across 270 videos suggests a consistent content output and a degree of audience retention that can impact rate negotiations. The geographic location in Japan may also play a role in CPM values, as regional advertising markets can vary. Specific format requirements, such as dedicated videos versus integrated mentions, also contribute to the final rate determination. For a detailed breakdown of the algorithmic pricing model, refer to our /methodology page.

Who should partner with hope?

Hope's audience, primarily engaged with fashion content on YouTube, is concentrated in Japan. With 14,200 subscribers, the channel's viewership aligns with creators in the 'low' audience tier. This demographic is likely interested in fashion trends, styling advice, brand showcases, and potentially product reviews within the apparel and accessories sectors. The creator's involvement with brands like RUUBON and ESPONT suggests an audience open to discovering new fashion labels and curated styles. Potential brand categories that would find this audience relevant include fast fashion retailers, boutique clothing lines, accessory brands (e.g., jewelry, handbags, footwear), and potentially beauty or lifestyle brands that complement a fashion-forward aesthetic. The channel's consistent video output, totaling 270 videos and over 11.8 million views, indicates an engaged base that regularly consumes fashion-related content. Peer channels in the fashion niche, such as ko_naファッション and たなべのコーデルーム, cater to similar demographics, suggesting a shared interest in accessible and current fashion commentary.

hope's growth and performance

Hope's subscriber growth data currently reflects a single snapshot. The channel was first tracked on 2026-05-12 with 14,200 subscribers. The latest snapshot, also recorded on 2026-05-12, shows the same subscriber count. This provides a limited historical view, with a span of one day and a delta of zero subscribers observed within this brief tracking period. We do not yet have historical data to analyze long-term subscriber trends or significant growth spurts. Average views for the last 30 days are also not available at this time. Future tracking will provide more comprehensive data points to assess the channel's growth trajectory and audience acquisition patterns over extended periods.

How our pricing estimate works for hope

The pricing estimate provided for Hope's integrated YouTube video is generated through an algorithmic model. This model calculates a rate based on several key metrics, including the creator's subscriber count, the typical CPM (cost per mille) within the fashion niche, and specific multipliers applied for the YouTube platform and video format. The current estimate is based on a 'metric_estimate' calibration, indicating that it is derived from our internal data models rather than community-contributed pricing data. As of this report, zero community data points have been integrated into this specific estimate. The audience tier classification ('low') is also an output of this algorithmic assessment. It is important to note that these figures represent an estimated range and actual rates can vary based on campaign specifics, negotiation, and market demand. For a comprehensive explanation of the variables and calculations involved in our creator pricing methodology, please refer to the detailed documentation available on our /methodology page.