오늘의 주우재

About 오늘의 주우재

오늘의 주우재 is a South Korean fashion and lifestyle creator operating on YouTube with 1,370,000 subscribers and 424,892,606 total views across 875 published videos. The channel presents itself as a source of practical fashion guidance, with a stated focus on accessible styling advice and regular content updates. The creator maintains a multi-platform presence, including linked Instagram accounts (@ophen28 and @today_joowoojae) and a Naver Cafe community space, suggesting an integrated approach to audience engagement across Korean social platforms. Business inquiries are directed to todaywoojae@episodegroup.kr, indicating representation or management through Episode Group. The channel's positioning emphasizes foundational fashion knowledge and real-world styling applications rather than trend-chasing or luxury-focused content, which aligns with a broad consumer appeal within the Korean fashion education and lifestyle verticals.

오늘의 주우재's estimated sponsorship rates

The algorithmic price estimate for an integrated YouTube video placement ranges from $1,776 (low) to $4,439 (high), with a typical rate of $2,959. This estimate is based on the creator's subscriber count of 1,370,000 and applies niche-specific CPM multipliers for the fashion category on YouTube. The creator falls into the high audience tier, positioning rates competitively within the Korean fashion creator market. Compared to direct peers—Neha Ashish Tiwari (1,410,000 subs), げんじ/Genji (1,200,000 subs), 깡스타일리스트 (1,170,000 subs), and 옆집언니 최실장 stylist unnie (1,010,000 subs)—오늘의 주우재 operates at a similar scale, suggesting comparable rate structures. Fashion content on YouTube typically commands moderate CPM rates relative to finance or tech verticals, but the creator's substantial subscriber base and long content history (875 videos) support premium positioning within the category. Actual rates may vary based on campaign specifics, content format, and brand alignment. For detailed methodology behind the estimate, see the /methodology page.

Who should partner with 오늘의 주우재?

오늘의 주우재 reaches 1,370,000 YouTube subscribers, predominantly based in South Korea given the creator's language, platform presence, and cultural positioning. The audience aligns with fashion and lifestyle consumer segments, including apparel brands, styling platforms, fashion e-commerce retailers, beauty and personal-care companies, and lifestyle service providers. The channel's emphasis on practical, foundational fashion guidance suggests an audience skewing toward everyday styling needs rather than luxury or avant-garde fashion, which broadens appeal to mass-market and mid-market brands. Secondary lifestyle positioning opens opportunities for home goods, wellness products, and general consumer lifestyle categories. The creator's multi-platform footprint (Instagram, Naver Cafe) indicates an engaged audience willing to follow across channels, supporting deeper community interaction than YouTube views alone suggest. Peer creators in the same niche—such as 깡스타일리스트 (1,170,000 subs) and 옆집언니 최실장 stylist unnie (1,010,000 subs)—operate in overlapping audience segments, indicating a competitive but substantial market for Korean fashion education content. Brand fit is strongest with companies targeting Korean consumers seeking accessible, practical style advice.

오늘의 주우재's growth and performance

We have only a single data point for this creator, captured on 2026-05-12 at 1,370,000 subscribers. The snapshot span covers 1 day with no observable change in subscriber count. Average view counts for the last 30 days are not yet available in our tracking history. Without historical progression data, we cannot assess growth trajectory, acceleration, or seasonal patterns. Continued monitoring will establish whether the subscriber base is stable, growing, or declining, and will provide visibility into typical video performance and audience engagement velocity.

How our pricing estimate works for 오늘의 주우재

The algorithmic price estimate is calculated using the creator's subscriber count (1,370,000) multiplied by a niche-specific CPM (cost per thousand impressions) for the fashion category, adjusted for YouTube as the platform and integrated video placement as the format. The estimate does not rely on community-reported rates; instead, it is derived from calibrated models based on platform dynamics, audience tier classification, and historical creator performance data. The high audience tier classification reflects the creator's subscriber scale relative to peers. Actual sponsorship rates depend on factors including video length, audience geography, engagement metrics, brand safety, and negotiated terms. For a detailed explanation of the estimation methodology, multipliers, and confidence intervals, visit the /methodology page.