The Rolling Stones

About The Rolling Stones

The Rolling Stones' YouTube channel serves as the official digital home for one of rock music's most enduring acts. The channel hosts 627 published videos spanning rare live footage, official promotional content, exclusive song versions, and performance documentation. With 3,620,000 subscribers and over 3 billion total views accumulated, the channel reflects the band's sustained cultural presence across decades of recording and touring. The channel description emphasizes access to unseen material and exclusive versions, positioning it as a destination for both archival content and contemporary releases. The Rolling Stones' YouTube presence operates within the music category, competing alongside peers with comparable subscriber bases such as Djpaoremix and MERO. The channel's longevity in the creator economy—with a catalog of 627 videos—indicates consistent content strategy rather than sporadic uploads. This scale places the channel in the high audience tier, reflecting the band's global recognition and the broad appeal of classic rock repertoire.

The Rolling Stones's estimated sponsorship rates

Estimated sponsorship rates for integrated YouTube video placements range from $3,388 (low) to $5,647 (typical) to $8,471 (high). These figures reflect the channel's 3.62 million subscriber base combined with the music category's typical cost-per-thousand-impression (CPM) benchmarks and YouTube's platform-specific multipliers. The high audience tier classification supports rates at the upper end of comparable music creators. Peer channels with similar subscriber counts—Djpaoremix (3.62M), MERO (3.56M), SBM (3.46M), ACV Entertainment (3.44M), and Laufey (3.42M)—operate within overlapping rate ranges, though individual rates depend on engagement metrics, audience geography, and content format specifics. The estimate is algorithmic and based on subscriber count calibrated against niche CPM data; it does not incorporate real-world deal history or community-reported rates. For detailed methodology behind rate calculation, see the /methodology page.

Who should partner with The Rolling Stones?

The Rolling Stones' YouTube audience aligns with classic rock and music history demographics, spanning both longtime fans and listeners discovering the band's catalog through archival content. The 3.62 million subscriber base and 3 billion cumulative views indicate sustained cross-generational appeal. Brand categories likely to align with this audience include music merchandise retailers, streaming platforms, concert ticketing services, music education platforms, and heritage media brands. The channel's emphasis on rare live footage and exclusive versions suggests an audience with high engagement in music nostalgia and archival content—segments that overlap with premium audio equipment manufacturers, vinyl retailers, and music documentary platforms. Comparable creators like Laufey and MERO reach similar-sized audiences within the music category, though with different genre positioning. The Rolling Stones' global reach (GB-based, English-language content) and the band's international touring history indicate a geographically distributed audience, which typically supports higher CPM rates in developed markets. The 627-video catalog provides multiple content contexts for brand integration across live performance, studio, and promotional formats.

The Rolling Stones's growth and performance

Snapshot data covers a single day (May 11, 2026), with the channel holding 3,620,000 subscribers at both the first tracked and latest recorded points. No change in subscriber count is recorded across this span, and 30-day average view data is not yet available. This single-point measurement does not permit analysis of growth trajectory, seasonal patterns, or upload frequency trends. Longer historical tracking would be required to assess whether the channel is in a growth, plateau, or decline phase relative to its peer set.

How our pricing estimate works for The Rolling Stones

The estimated rate range is calculated algorithmically using the channel's subscriber count (3,620,000) multiplied by the music category's niche CPM benchmark and adjusted for YouTube's platform and format multipliers. The estimate reflects typical integrated video sponsorship placements and does not account for factors such as audience geography weighting, engagement rate variance, or negotiated deal structures. The basis is metric_estimate with zero community data points, meaning the figure is derived from category-level modeling rather than reported deal history. For a complete explanation of CPM assumptions, platform multipliers, and the full calculation framework, refer to the /methodology page.