Flytrap Films

About Flytrap Films

Flytrap Films, operating under the handle @theflytrapfilms on YouTube, is a content creator focused on the educational niche. The channel specializes in long-form video content dedicated to the study and care of carnivorous plants. With a total of 54 videos published, the channel has established a specific content vertical that prioritizes deep-dive information over short-form trends. As of the most recent data, the channel maintains a subscriber base of 305,000. The total view count for the channel stands at 59,126,322, indicating a high engagement ratio relative to the total number of videos produced. Based in the United Kingdom, Flytrap Films functions as a specialized educational resource, providing viewers with detailed botanical insights. The channel’s content strategy relies on high-production-value educational storytelling, which distinguishes it from broader, general-interest educational channels. While the primary language of the channel is not explicitly categorized, the content is accessible to a global audience interested in horticulture and natural sciences. The channel’s focus on a singular, niche subject matter has allowed it to cultivate a dedicated viewership that values long-form, informative media. As the channel continues to expand its library, it remains a primary reference point for enthusiasts of carnivorous flora, maintaining a consistent output of educational material that serves both hobbyists and academic-leaning viewers.

Flytrap Films's estimated sponsorship rates

The estimated market value for a video integration on the Flytrap Films YouTube channel ranges between $50,259 and $78,181, with a typical valuation of $61,428. These figures are derived from an algorithmic assessment of the creator’s performance metrics, specifically leveraging an average view count of 2,792,166 per video. The valuation is heavily influenced by the channel's placement within the education niche, which commands a competitive CPM band of $18 to $28, with an anchor point of $22. Several factors contribute to this pricing structure. First, the high average view count relative to the subscriber base suggests a loyal and highly active audience, which increases the perceived value of an integrated advertisement. Second, the educational nature of the content allows for longer watch times, providing a more stable environment for brand messaging compared to high-churn entertainment content. Third, the channel’s focus on a specific, high-interest hobby—carnivorous plants—allows for targeted brand partnerships, particularly with companies in the gardening, botanical, and scientific supply sectors. Because the channel is classified within the mid-tier audience bracket, it offers a balance between reach and niche authority. While these estimates provide a baseline for negotiations, actual campaign costs may fluctuate based on specific deliverables, exclusivity clauses, and the duration of the integration. For a detailed breakdown of the variables used to calculate these figures, please refer to our methodology page.

Who should partner with Flytrap Films?

The audience for Flytrap Films is primarily composed of individuals interested in specialized horticulture, botany, and natural science education. Given the channel's focus on carnivorous plants, the viewership likely overlaps with hobbyist communities, environmental science students, and home gardening enthusiasts. This demographic is characterized by a high degree of interest in long-form, instructional content, which correlates with the channel's video format. In the broader landscape of educational creators, Flytrap Films shares a similar subscriber scale with peers such as 이지성 ALL (@이지성-q9u, 303,000 subs), Yash study (@yashstudy, 303,000 subs), and The Study Zone (@thestudyzone7, 317,000 subs). While these peer channels cover different educational subjects—ranging from general study techniques to technical coding—they all benefit from the high retention rates typical of the education category. Brands looking to engage with this audience are likely to find success with categories such as high-end gardening equipment, botanical research tools, sustainable living products, and educational software platforms. The audience tier is classified as mid-tier, which typically implies a community that is more engaged and responsive to niche-specific recommendations than a mass-market audience. The lack of secondary categories suggests that the audience is highly focused on the primary subject matter, which provides a clear value proposition for brands seeking to reach a specific, well-defined demographic within the plant-care and botanical education space.

Flytrap Films's growth and performance

The growth trajectory for Flytrap Films is currently tracked based on a snapshot taken on July 28, 2026. At that time, the channel recorded 254,000 subscribers. While the current total subscriber count is 305,000, the specific historical data points between the initial tracking date and the present are limited. Consequently, we do not yet have a comprehensive view-count history or a granular month-over-month growth rate to analyze long-term trends. The single-day snapshot provided shows a delta of zero subscribers, which is insufficient to determine a precise velocity of growth. Future updates to the InfluencerUnion database will incorporate more frequent data points to better illustrate the channel's subscriber acquisition patterns and the impact of specific video releases on audience expansion. At present, the channel's growth is characterized by its steady accumulation of subscribers within a highly specialized educational niche, reflecting a sustainable, long-term approach to content development rather than rapid, trend-based spikes.

How our pricing estimate works for Flytrap Films

The valuation and performance metrics presented for Flytrap Films are generated using a proprietary algorithmic model designed to provide an objective assessment of creator value within the influencer economy. Our methodology calculates the estimated price for a video integration by multiplying the creator's average view count by the niche-specific CPM (Cost Per Mille) band. For this channel, we utilized an average view count of 2,792,166 and an anchor CPM of $22, which reflects the current market conditions for the education category. This algorithmic approach accounts for platform-specific multipliers and the creator's audience tier to ensure that the estimates remain grounded in factual performance data. We do not incorporate subjective sentiment or unverified claims into these calculations. For a comprehensive explanation of how we define audience tiers, calculate niche CPMs, and determine the variables used in our pricing formulas, please visit our methodology page. This ensures transparency in how we assess the market value of creators across all categories and platforms.