Sushant KC
@sushantkc
Born and raised in the culturally rich landscapes of Nepal, Sushant KC emerged as a captivating force in the realm of music, enchanting audiences with his emotive melodies and thought-provoking lyrics. His early years were marked by a deep reverence for the acoustic guitar. Inspired by the eclectic sounds of both Eastern and Western musical traditions, Sushant embarked on a quest to weave together the tapestry of his cultural heritage with contemporary sensibilities, blending elements of folk, pop, and rock to create a sound uniquely his own. Turning him into one of the biggest Pop Icons in the country. His journey as an independent artist has been marked by an insatiable thirst for growth and learning. This pursuit led him to the prestigious Berklee College of Music, where he honed his craft and expanded his musical horizons.
2.55M
Subscribers
853.2M
Total views
121
Videos
—
Avg views (recent)
not yet captured
About Sushant KC
Sushant KC is a Nepali music creator with 2.55 million YouTube subscribers and 853.2 million total views across 121 published videos. His work centers on original music that blends acoustic guitar with folk, pop, and rock idioms, drawing from both Eastern and Western musical traditions. The creator's output reflects his cultural background in Nepal while incorporating contemporary songwriting and production approaches.
His channel positions him within the global music creator landscape at a scale comparable to established peers such as Vaundy (2.51M subscribers) and Pinkpantheress (2.5M subscribers). The breadth of his total view count—over 850 million—indicates sustained audience engagement across his catalog. With an average of approximately 7 million views per video, his content demonstrates consistent performance metrics typical of creators operating at the high-subscriber tier in the music category.
Sushant KC's estimated sponsorship rates
Sushant KC's estimated sponsorship rate for integrated YouTube video placements ranges from $2,387 (low) to $5,967 (high), with a typical rate of $3,978. This positioning reflects his subscriber count of 2.55 million and his classification within the high audience tier.
Several factors influence his rate structure relative to peers. First, subscriber scale places him at parity with comparable creators: Vaundy, Pinkpantheress, and 優里ちゃんねる【公式】 all operate within a narrow band of 2.49–2.51 million subscribers, suggesting similar baseline rate ranges. Second, the music category itself carries specific CPM dynamics shaped by advertiser demand, audience geography, and content format. Third, creator location and primary audience geography affect niche CPM; Nepali-based creators may serve audiences with different purchasing power and advertiser competition than Western markets, which can influence the effective rate. Finally, the acoustic and original-music focus may attract specific brand categories—musical instruments, audio equipment, music education platforms, and lifestyle brands aligned with folk or world-music aesthetics—each with distinct CPM profiles.
Rates are algorithmic estimates and should be treated as indicative rather than binding quotes.
Who should partner with Sushant KC?
Sushant KC's 2.55 million subscribers form an audience concentrated in the music category, with particular strength in acoustic, folk-influenced, and original songwriting content. The creator's cultural positioning—rooted in Nepali heritage while engaging global musical traditions—likely attracts listeners interested in world music, non-Western musical perspectives, and artist-driven original compositions.
Brand fit extends to several categories. Music education platforms, online music lessons, and instrument retailers (especially acoustic guitar manufacturers and retailers) represent direct alignment with his core content. Audio equipment brands—microphones, headphones, recording interfaces—appeal to both aspiring musicians within his audience and content creators. Lifestyle and travel brands targeting audiences interested in cultural exploration and heritage-based narratives may find resonance. Streaming platforms and music distribution services also align with his creator profile.
Comparable creators like Vaundy and Pinkpantheress operate in adjacent music niches, though with distinct regional and stylistic positions. Sushant KC's specific blend of folk-rooted and contemporary pop sensibilities, combined with his Nepali origin, differentiates his audience composition from Western pop-music creators, potentially offering brands access to demographics underrepresented in mainstream music sponsorships.
Sushant KC's growth and performance
Sushant KC's subscriber count stands at 2.55 million as of the latest snapshot on May 11, 2026. The tracking history spans only one day, with no change recorded between the first tracked date (May 11, 2026) and the latest snapshot. This single-day window provides insufficient data to assess growth trajectory, velocity, or seasonal patterns. Average view counts for the last 30 days are not yet available in our database. To establish meaningful growth analysis, longer historical tracking and view-rate data would be required.
How our pricing estimate works for Sushant KC
Sushant KC's estimated sponsorship rates are calculated algorithmically using subscriber count, niche-specific CPM (cost per thousand impressions), and platform and format multipliers. The formula applies YouTube-specific adjustments to account for the platform's revenue-sharing model and typical advertiser rates within the music category. The estimate is based on 2.55 million subscribers and zero community data points (direct rate submissions from the creator or brand partners), meaning the calculation relies entirely on algorithmic calibration. For a detailed explanation of the CPM model, tier classifications, and multiplier methodology, see the /methodology page. These estimates are indicative and should not be construed as binding rate quotes.