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26.5K
Subscribers
671
Average views
across 15 recent videos
2.5%
Reach quality
of subscribers watch, on average
Below typical for nano-sized channels
Below the nano median for nano-sized channels — a large subscriber count that comparatively few videos reach.
567.8K
Total views
321
Videos
2026-09-27
Data updated
15-video sample
About
Bem-vindo ao SaldoZero. Este canal nasce de uma insatisfação: investir nunca foi tão acessível e, ainda assim, tanta gente investe mal. Aqui eu apresento uma forma mais racional e eficiente de investir: menos ruído, menos ativos e mais resultado. Este não é um canal de recomendações nem de modismos do mercado. É um manual prático contra o excesso de informação, carteiras infladas e a falsa ideia de que investir bem precisa ser complicado. ✔️ Sobre Paulo Boniatti Autor do livro Montando uma Carteira de Investimentos Inteligente. Pós-graduado em Gestão em Mercado Financeiro, especialista em investimentos e adepto da filosofia do antifrágil. Há anos ajuda pessoas comuns a investir melhor com clareza, método e simplicidade — mesmo sem tempo para acompanhar o mercado. Se você ganha dinheiro, investe, mas sente que poderia estar indo melhor com menos esforço, este canal é para você. — Paulo Boniatti 📌 Instagram: https://instagram.com/paulo.boniatti
About SaldoZero
SaldoZero, operated by Paulo Boniatti, is a YouTube-based financial education channel focused on rational investment strategies. Boniatti, who holds a postgraduate degree in Financial Market Management, positions his content as a practical manual designed to counter market noise and the complexity often associated with personal finance. The channel emphasizes a minimalist approach to portfolio construction, advocating for fewer assets and increased efficiency rather than following speculative market trends or short-term fads. Boniatti is also the author of the book 'Montando uma Carteira de Investimentos Inteligente,' which aligns with the channel’s objective of providing structured, long-term investment guidance. By focusing on the reduction of information overload, the channel targets viewers seeking a disciplined, academic-leaning methodology for managing their capital. The content is explicitly non-advisory, functioning as an educational resource rather than a platform for specific stock recommendations or financial consulting. With 321 videos published to date, the channel maintains a consistent focus on the mechanics of building an intelligent investment portfolio, reflecting the creator's professional background in the Brazilian financial sector. The channel serves as an extension of Boniatti's broader professional work, bridging the gap between theoretical financial management and individual retail investor application.
SaldoZero's estimated sponsorship rates
The estimated market rate for a video integration on the SaldoZero YouTube channel ranges from $30 to $50, with a typical valuation of $37 per placement. These figures are determined by the channel's current audience tier, which is classified as nano-influencer, and the specific niche CPM band for finance-related content, which typically fluctuates between $45 and $75. Several factors influence these valuation metrics. First, the channel’s primary category—finance—commands a higher CPM than general-interest content due to the high intent of the viewership and the value of the audience to financial service providers. Second, the creator's professional credentials, including a postgraduate degree and published work, provide a level of authority that can justify higher-end pricing within the nano-influencer tier. The calculation relies on an average view count of 671 per video, which serves as the primary basis for the algorithmic estimate. Because the channel is based in Brazil, regional economic factors and the specific purchasing power of the local audience are also factored into the valuation. Advertisers should note that these rates are estimates based on historical performance data and market-wide CPM benchmarks. For a detailed explanation of the variables involved in this pricing model, including how platform-specific multipliers are applied to reach these final dollar amounts, please refer to the InfluencerUnion methodology page.
Who should partner with SaldoZero?
The audience for SaldoZero consists of individuals interested in rational, long-term wealth management and portfolio optimization. Given the channel's focus on 'intelligent' investing and the reduction of market noise, the viewership likely includes retail investors, finance students, and professionals seeking to refine their investment strategies. The demographic is characterized by a preference for educational, analytical content over speculative trading or 'get-rich-quick' schemes. Brand categories that align with this audience include fintech applications, online brokerage platforms, personal-finance education tools, and professional financial planning software. The audience's interest in structured investment manuals suggests a high engagement level with products that offer long-term utility rather than short-term entertainment. When comparing SaldoZero to peer creators in the finance space, such as Focus Finanzas and Dr. Stock, who share a similar subscriber count of approximately 26,500, it is evident that this segment of the YouTube ecosystem is highly specialized. Unlike broader lifestyle or general finance channels, SaldoZero’s audience is likely concentrated in users who value academic rigor and professional credentials. The absence of secondary categories indicates a highly focused content strategy, which helps maintain a consistent audience demographic that is valuable to advertisers looking for high-intent, financially literate viewers. Future growth in this audience segment will likely correlate with the creator's continued output of technical, portfolio-centric content.
SaldoZero's growth and performance
As of the most recent data snapshot on August 3, 2026, the SaldoZero YouTube channel maintains a total subscriber count of 26,500. The channel has reached a total of 567,802 views across its 321 published videos. Historical growth tracking is currently limited; the first recorded data point for the channel occurred on August 3, 2026, at 26,600 subscribers. This single-day observation indicates a net change of 0 subscribers over the tracked period. Because the tracking window is limited to this snapshot, it is not possible to determine a long-term growth trajectory or calculate a compound monthly growth rate at this time. We do not yet have view-count history or historical subscriber velocity data to provide a more granular trend analysis. Future updates to the InfluencerUnion database will provide additional snapshots to help identify the channel's growth patterns and audience acquisition rates over time.
How our pricing estimate works for SaldoZero
The valuation and audience metrics presented for SaldoZero are derived from an algorithmic model designed to standardize creator data across the influencer economy. The estimated rate for a video integration is calculated by multiplying the channel’s average view count (671) by the specific niche CPM band assigned to the finance category ($45–$75). This baseline is then adjusted using platform-specific multipliers that account for engagement rates, audience tier classification (nano-influencer), and regional market data. The subscriber counts and video totals are verified against real-time platform data at the time of the snapshot. We do not manually adjust these figures based on subjective quality assessments; rather, we rely on the consistency of the provided data points to generate the typical, low, and high price ranges. For a comprehensive breakdown of the variables, including how we weight niche-specific CPMs and handle platform-specific data fluctuations, please consult our methodology page.