rezendeevil

rezendeevil

@rezendeevil

Mega · 1M+View channel ↗

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34.6M

Subscribers

259.6K

Average views

across 14 recent videos

0.8%

Reach quality

of subscribers watch, on average

Below typical for mega-sized channels

this creator 0.8%mega median 6.2%

Below the mega median for mega-sized channels — a large subscriber count that comparatively few videos reach.

14.4B

Total views

13.4K

Videos

2026-10-03

Data updated

14-video sample

About

Instagram: @rezende X: @rezende_evil Snapchat: Imrezende

About rezendeevil

Rezende, known online as rezendeevil, is a prominent Brazilian content creator operating primarily on YouTube. With a subscriber base of 34,600,000, the channel serves as a long-standing fixture in the entertainment category. Over the course of his career, Rezende has published 13,391 videos, accumulating a total of 14,399,742,150 views. This volume of output positions the channel among the most established entities within the Brazilian digital media landscape.

Beyond his primary YouTube presence, Rezende maintains an active cross-platform footprint, utilizing Instagram (@rezende), X (@rezende_evil), and Snapchat (Imrezende) to distribute content and engage with his audience. The channel is managed professionally, with business inquiries directed through ADR Agência. As a mega-tier creator, his content strategy reflects a high-frequency production model, which has been instrumental in maintaining his relevance within the competitive entertainment sector. While the channel's primary language is not explicitly categorized, its reach is predominantly concentrated within the Brazilian market. The longevity of the channel, evidenced by the high video count, suggests a sustained commitment to audience retention and content evolution over several years of operation. The channel remains a significant case study for long-form entertainment production, consistently leveraging a massive subscriber base to maintain visibility in a saturated global market.

rezendeevil's estimated sponsorship rates

The estimated market rate for a video integration on the rezendeevil YouTube channel ranges from $2,336 to $4,153, with a typical valuation of $3,115. This pricing model is derived from an algorithmic assessment of the channel’s performance metrics, specifically targeting a niche CPM band of $9 to $16, with an anchor point of $12. The valuation is heavily influenced by the channel's mega-tier audience status, which provides significant scale for brand partners looking to penetrate the Brazilian entertainment market.

Several factors contribute to these rate estimates. First, the channel’s massive subscriber count of 34,600,000 provides a high baseline for potential reach, even when accounting for fluctuations in organic video performance. Second, the specific niche—entertainment—tends to command a competitive CPM due to the broad appeal and high volume of content consumed in this category. The estimate utilizes a basis of 259,557 average views per video, a metric that provides a high confidence level for advertisers calculating return on investment. Because the entertainment category is highly saturated, creators with this level of historical output often command premium rates based on their established brand equity and the trust they have cultivated with their long-term audience. Further details regarding the specific variables used to calculate these figures can be found on our methodology page.

Who should partner with rezendeevil?

The audience for rezendeevil is primarily composed of viewers interested in high-volume entertainment content. Given the channel’s scale and its positioning within the Brazilian market, the audience demographic is broad, spanning various age groups that engage with long-form entertainment, gaming-adjacent content, and lifestyle-oriented video formats. Brands that typically align with this audience include those in the consumer electronics, mobile gaming, and digital service sectors, which often seek to leverage the high-frequency nature of the channel’s uploads.

When compared to peer creators in the entertainment niche, such as Netflix (33,700,000 subscribers) and Prime Video India (39,100,000 subscribers), rezendeevil occupies a similar space in terms of total reach. However, unlike corporate media entities, rezendeevil functions as an individual creator-led brand, which often results in higher levels of community engagement and viewer loyalty. Other peers in this tier, such as Rubén Tuesta oficial (29,400,000 subscribers) and Sun TV (32,300,000 subscribers), demonstrate the diversity of the entertainment category, ranging from scripted comedy to traditional media broadcasting. For advertisers, the rezendeevil audience offers a unique opportunity to tap into a massive, established community that has been cultivated over 13,391 individual video uploads. This audience is particularly valuable for brands aiming to achieve mass-market awareness within Brazil, as the channel's reach is comparable to major global streaming platforms.

rezendeevil's growth and performance

The growth trajectory for rezendeevil is measured through a snapshot history that tracks subscriber acquisition over time. Our data indicates that between July 26, 2026, and October 3, 2026, the channel grew from 34,500,000 subscribers to 34,600,000. This represents a net increase of 100,000 subscribers over a span of 69 days. While this growth rate is steady, it is characteristic of a mature, mega-tier channel where the focus has shifted from rapid acquisition to the maintenance and engagement of an existing, massive user base.

We do not yet have historical view-count data for this channel, which limits our ability to analyze long-term shifts in viewership velocity. However, the current subscriber delta confirms that the channel continues to attract new viewers at a consistent rate, even after reaching a multi-million subscriber threshold. This sustained growth, despite the channel's long history and high video count, indicates a persistent relevance within the entertainment category and an effective strategy for audience retention.

How our pricing estimate works for rezendeevil

The pricing estimates provided for rezendeevil are generated through a proprietary algorithmic model designed to standardize the valuation of creator-led content. This model calculates the potential cost of a video integration by multiplying the channel’s subscriber count by the specific niche CPM (Cost Per Mille) band, adjusted for platform-specific and format-specific multipliers. For this profile, we utilized a niche CPM band of $9 to $16, with an anchor point of $12, based on the channel's performance in the entertainment category.

Our confidence in these estimates is supported by the availability of reliable average view-count data, which serves as the primary basis for the calculation. By analyzing the relationship between subscriber volume and historical engagement, the algorithm provides a data-driven range that reflects current market conditions for mega-tier creators. For a comprehensive breakdown of the variables, including how we weigh subscriber counts against view-through rates and niche-specific advertising demand, please refer to our methodology page.