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190K
Subscribers
5.89K
Average views
across 15 recent videos
3.1%
Reach quality
of subscribers watch, on average
Below typical for mid-sized channels
Below the mid median for mid-sized channels — a large subscriber count that comparatively few videos reach.
18.3M
Total views
1.51K
Videos
2026-09-27
Data updated
15-video sample
About
Canal de vídeo de Rankia. Rankia es la principal comunidad financiera de habla hispana a nivel mundial con más de 500.000 usuarios registrados. Nuestra misión, desde nuestro nacimiento en febrero de 2003, ha sido aportar más transparencia a un sector tan complejo como el financiero, ayudando a tomar mejores decisiones financieras a nuestros usuarios y lectores. Rankia está dirigida a inversores y consumidores particulares que quieren resolver sus dudas e intercambiar opiniones e informaciones, compartiendo sus conocimientos e inquietudes sobre diversos temas económicos en los foros, blogs, webinars, cursos y eventos de la comunidad. Además, contamos con múltiples herramientas para comparar las mejores opciones en diferentes productos de inversión y economía doméstica y ayudar a nuestros usuarios a elegir el producto que mejor se adapta a sus necesidades.
About Rankia
Rankia operates as the YouTube extension of the broader Rankia financial community, which maintains a significant presence as a Spanish-language financial hub. Established in February 2003, the organization focuses on increasing transparency within the financial sector. The channel serves as a repository for educational content designed to assist individual investors and consumers in navigating complex economic landscapes. With a total of 1,515 videos published, the channel functions as a multimedia resource for the community’s registered user base, which exceeds 500,000 members. The content strategy centers on providing actionable insights, facilitating discussions on economic trends, and offering a platform for users to exchange information regarding personal finance, investment strategies, and market analysis. By maintaining a consistent output of long-form financial commentary, the channel acts as a digital forum for those seeking to refine their financial decision-making processes. The channel’s longevity and integration with the wider Rankia ecosystem position it as a specialized entity within the finance category, focusing on technical literacy and market transparency rather than entertainment-driven content. Its primary objective remains the dissemination of objective financial knowledge to a global Spanish-speaking audience, leveraging the community’s two decades of experience in the financial services sector to provide context to current market events and consumer banking queries.
Rankia's estimated sponsorship rates
The estimated market value for a sponsored video integration on the Rankia YouTube channel ranges from $265 to $442, with a typical valuation of $324. These figures are derived from an algorithmic assessment of the channel’s performance metrics, specifically targeting the finance niche. Several factors contribute to this pricing structure, most notably the channel’s subscriber count of 190,000 and the specific CPM band associated with the finance sector, which currently sits between $45 and $75. The valuation model utilizes an anchor CPM of $55, applied to an average view count of 5,890 per video. Because the finance sector commands a higher premium due to the high lifetime value of the target demographic, the rates reflect the specialized nature of the audience. Unlike general-interest creators, Rankia’s pricing is influenced by the professional intent of its viewers, who are typically engaged in high-stakes decision-making regarding investments and financial products. The channel’s high volume of published content—1,515 videos—also suggests a consistent, long-term engagement pattern that provides advertisers with sustained exposure rather than transient reach. Variations in the final rate depend on specific campaign requirements, such as the duration of the integration, the placement within the video, and the inclusion of direct response links. For a detailed breakdown of the variables used to calculate these figures, please refer to our methodology page.
Who should partner with Rankia?
Rankia maintains a mid-tier audience profile characterized by a high degree of financial literacy and a specific interest in investment instruments and consumer banking. The audience is primarily composed of individual investors and consumers seeking to optimize their financial outcomes through informed decision-making. Given the channel’s focus on transparency and economic education, the viewer base is highly attractive to brands within the fintech, online brokerage, and personal-finance education sectors. The demographic alignment is consistent with other finance-focused channels of similar scale, such as Rampver Financials and Mission Market, both of which also command approximately 190,000 to 191,000 subscribers. This peer group indicates a global trend where finance-centric audiences prioritize technical analysis and community-driven insights over influencer personality-led content. The audience’s engagement is driven by the utility of the information provided, making them a receptive demographic for institutional financial services, wealth management platforms, and regulatory-compliant financial tools. Because the content is rooted in a 20-year-old community platform, the audience is likely to exhibit higher retention rates and a greater propensity for long-term loyalty to the brand. Advertisers targeting this segment can expect an audience that is actively researching market trends, comparing financial products, and participating in broader economic discourse, which differentiates them from casual viewers of general-interest financial entertainment channels.
Rankia's growth and performance
As of the most recent data snapshot on August 11, 2026, the Rankia YouTube channel holds a subscriber count of 190,000. Our tracking systems initiated monitoring on August 11, 2026, at which point the channel had 188,000 subscribers. This provides a limited one-day observation window, during which the channel showed a delta of 0 subscribers. Consequently, we do not yet have sufficient historical data to establish a long-term growth trajectory or a 30-day average view count. The total view count for the channel currently stands at 18,328,388 across 1,515 videos, reflecting a significant cumulative reach built over the channel's operational history. Future snapshots will be required to determine the velocity of subscriber acquisition and the impact of recent video releases on overall channel growth. At present, the channel’s performance is defined by its substantial historical library rather than rapid, short-term fluctuations in subscriber numbers.
How our pricing estimate works for Rankia
The pricing estimates provided for Rankia are generated through a proprietary algorithmic model designed to standardize the valuation of creator partnerships across the influencer economy. This model calculates the value of a sponsored video integration by multiplying the creator's average view count—in this case, 5,890 views—by a niche-specific Cost Per Mille (CPM) band. For this channel, we have applied a finance-sector CPM band of $45 to $75, with an anchor value of $55, to account for the high commercial intent of the audience. The model also incorporates platform-specific multipliers and format-based adjustments to ensure the estimate reflects current market conditions for YouTube integrations. Because these figures are algorithmic estimates, they should be viewed as a baseline for negotiation rather than a fixed market price. For a comprehensive explanation of the variables, data sources, and the mathematical framework used to determine these rates, please consult our methodology page.