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Placar

Placar

@placar· YouTube·Sports·Brazil· data refreshed 2026-10-26View channel ↗
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Subscribers
330K
Average views
5.77K
last 22 videos
90-day growth
+1.2%
Brand partners seen
0
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About Placar

Placar (@placar) is a sports creator on YouTube based in Brazil, with 330K subscribers, 105.5M total views and 10.6K videos.

Há 56 anos conectando gerações! Nosso canal é o seu destino para as notícias mais quentes sobre seu clube, o mercado da bola e os resultados da rodada. Acompanhe os bastidores e as novidades do seu time do coração.

Placar is a long-standing media entity operating on YouTube under the handle @placar. The channel serves as a centralized hub for news regarding professional football clubs, the transfer market—commonly referred to as 'mercado da bola'—and comprehensive match-day results. The content strategy emphasizes behind-the-scenes access and timely updates for supporters of various teams. The editorial focus remains strictly on sports, with no secondary category diversification, positioning the channel as a specialized resource for fans seeking consistent updates on the Brazilian football ecosystem. By leveraging decades of brand recognition, Placar maintains a consistent presence in the sports category, prioritizing volume and topical relevance to sustain its audience engagement.

Who should partner with Placar?

Placar commands a mid-tier audience within the YouTube sports ecosystem, primarily composed of Brazilian football enthusiasts. The channel's content is tailored for viewers interested in club-specific news, transfer market updates, and match analysis. This demographic is highly valuable for brands operating in sectors such as sports betting, fan engagement platforms, digital sports media, and consumer goods associated with football culture. These peers represent a similar competitive landscape where creators compete for the attention of sports-focused viewers. This allows for a more generalized appeal to fans of various clubs rather than a singular team or sport. The audience is characterized by a consistent interest in daily news cycles, which necessitates high-frequency content updates. Advertisers looking to reach this demographic can expect a viewership that is deeply embedded in the local sports culture, providing a stable environment for brand integrations that require high topical relevance and consistent, long-term exposure.