Pawn Stars
@pawnstars· YouTube·Entertainment·United States· data refreshed 2026-11-01View channel ↗- Subscribers
- 3.74M
- Average views
- 153.6K last 25 videos
- 90-day growth
- +0.0%
- Brand partners seen
- 0
The least a brand should pay for a dedicated video here:
$•,•••| Integration (60–90 s) | $••• |
|---|---|
| Short / Reel | $••• |
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About Pawn Stars
Pawn Stars (@pawnstars) is an entertainment creator on YouTube based in United States, with 3.74M subscribers, 3.58B total views and 2.75K videos.
'Pawn Stars' follows three generations of the Harrison family as they assess the value of items coming in and out of their Gold & Silver Pawn Shop in Las Vegas. Learn more: http://www.history.com/shows/pawn-stars The HISTORY® Channel, a division of A+E Networks, is the premier destination for historical storytelling. From best-in-class documentary events, to a signature slate of industry leading nonfiction series and premium fact-based scripted programming, The HISTORY® Channel serves as the most trustworthy source of informational entertainment in media. The HISTORY® channel has been named the #1 U.S. TV network in buzz for seven consecutive years by YouGov BrandIndex, and a top favorite TV network by Beta Research Corporation. For a deeper dive, visit history.com or follow @history on Instagram, Twitter, Facebook, and TikTok. For additional press materials visit the A+E Networks Press Center at http://press.aenetworks.com.
The channel documents the daily operations of a family-owned pawn shop located in Las Vegas. The content centers on the Harrison family as they evaluate a diverse array of historical artifacts, collectibles, and curious objects brought into their place of business. Each segment focuses on the process of authentication, appraisal, and negotiation between the shop owners and the individuals seeking to sell or pawn their items. Produced by The HISTORY Channel, the program emphasizes the educational and historical context behind the goods presented. The narrative structure highlights the expertise required to identify genuine items versus replicas, providing viewers with insight into the valuation of rare goods. The channel serves as a digital archive for the television series, maintaining a focus on informational entertainment and the preservation of stories associated with the objects featured on screen.
Who should partner with Pawn Stars?
The content appeals to viewers interested in history, antique collecting, and the mechanics of retail appraisal. Brands specializing in collectibles, auction services, and historical research tools align with the interests of this viewership. Additionally, companies involved in home restoration, vintage goods, and hobbyist supplies find a relevant environment for brand placement. The audience demographic overlaps with those who engage with entertainment-focused channels such as LEGEND or rickyedit, where the focus remains on observational storytelling and niche expertise. Because the programming highlights the discovery of unique items, businesses related to estate planning, insurance for valuables, and museum-grade display solutions are also well-positioned to reach this demographic. The channel attracts individuals who value factual narratives and the investigative process behind identifying the provenance of physical goods, making it a suitable platform for brands that emphasize quality, heritage, and authenticity in their product offerings.