NTN24

About NTN24

NTN24 (@ntn24) is a prominent international news organization based in Colombia, operating as a primary source for regional and global reporting across the Americas. The channel maintains a significant digital footprint on YouTube, serving as a repository for its broadcast programming. With a total of 2,210,000 subscribers and a cumulative view count of 1,205,213,001 across 83,281 uploaded videos, the channel functions as a high-volume news publisher. Its content strategy centers on a diverse array of daily news programs, including 'El Informativo,' 'La Mañana,' 'La Tarde,' and 'La Noche.' Beyond standard news cycles, NTN24 produces specialized segments such as 'Club de Prensa,' 'Flash Fashion,' 'Clic Verde,' and 'Mujeres de Ataque,' which cater to specific viewer interests within the broader news landscape. The organization positions itself as a bridge between the realities of the Latino population and international audiences. By leveraging its established cable and satellite infrastructure—which reaches over 40 million viewers—the channel has successfully transitioned its journalistic output to digital platforms. The sheer volume of content, exceeding 83,000 videos, indicates a continuous, 24/7 production cycle characteristic of major news networks. As a mega-tier creator, NTN24 provides a consistent stream of information, maintaining a high level of output that distinguishes it from independent creators in the news category. The channel serves as a critical information hub for Spanish-speaking audiences, focusing on political, social, and cultural developments across the continent.

NTN24's estimated sponsorship rates

The algorithmic price estimate for a video integration on the NTN24 YouTube channel ranges from $172 to $295, with a typical valuation of $221. These figures are derived from a niche CPM band of $7 to $12, anchored at $9, and are calculated based on an average view count of 24,573 per video. Several factors influence this valuation compared to other creators in the news sector. First, the channel’s mega-tier subscriber status (2,210,000) provides a baseline for reach, though the pricing is heavily weighted toward recent performance metrics rather than total subscriber count. Second, the news niche typically commands a specific CPM range due to the nature of the content, which is often time-sensitive and high-frequency. Because NTN24 publishes a vast library of content, the average view count per video is the primary driver of the integrated rate, rather than the total channel size. The geographic focus on the Americas also plays a role in the CPM determination, as advertisers targeting this market segment evaluate the channel based on regional reach and audience demographics. While the channel has a massive total view count, the integration pricing reflects the specific performance of individual uploads. For a detailed breakdown of how these figures are calculated, please refer to our /methodology page.

Who should partner with NTN24?

NTN24 attracts a demographic primarily interested in current events, political analysis, and regional news coverage within the Americas. The audience is composed of individuals seeking reliable, high-frequency reporting on socio-political developments, environmental issues (via 'Clic Verde'), and cultural lifestyle trends (via 'Flash Fashion'). Given the channel's focus on connecting Latino realities with the global stage, the viewership is likely concentrated in Latin American countries and the broader Spanish-speaking diaspora. When compared to peers in the news category, such as Telefe Noticias (2,190,000 subscribers) and ABEMA Prime (2,120,000 subscribers), NTN24 occupies a similar mega-tier position, suggesting that its audience overlaps with those interested in institutional, broadcast-quality journalism. Unlike independent political commentators, the audience for NTN24 is accustomed to a formal, network-style delivery. Brands that typically align with this audience include those in the telecommunications, financial services, and international travel sectors, as well as organizations focused on regional development and humanitarian efforts. The consistency of the content, provided through daily programs like 'La Mañana' and 'La Noche,' fosters a recurring viewership pattern. This audience is characterized by a high degree of engagement with news cycles, making the channel a viable platform for advertisers seeking to reach viewers who are actively monitoring global and regional affairs on a daily basis.

NTN24's growth and performance

The growth trajectory for NTN24 is characterized by steady, incremental gains in its subscriber base. Based on the snapshot history provided, the channel was tracked at 2,160,000 subscribers on July 25, 2026. By the latest snapshot on October 3, 2026, the channel reached 2,210,000 subscribers. This represents a net increase of 50,000 subscribers over a period of 70 days. This growth rate reflects the channel's status as an established media entity, where subscriber acquisition is typically driven by brand recognition and the continuous output of news content rather than explosive, short-term trends. While we do not yet have a comprehensive multi-year view-count history, the 70-day window provides a clear snapshot of the channel's current momentum. The addition of 50,000 subscribers in just over two months indicates a sustained interest in the channel's programming, likely bolstered by its extensive library of 83,281 videos which ensures high discoverability within the YouTube news ecosystem.

How our pricing estimate works for NTN24

The performance and valuation data presented for NTN24 are generated through a proprietary algorithmic model designed to provide a standardized assessment of creator value. The estimated pricing for video integrations is calculated by multiplying the channel's average view count—in this case, 24,573—by a niche-specific CPM (Cost Per Mille) band. For this channel, we have utilized a CPM band of $7 to $12, with an anchor of $9, to account for the specific dynamics of the news category on YouTube. This methodology ensures that the valuation remains grounded in actual performance metrics rather than subjective influence. Subscriber counts and total view counts are sourced directly from public platform data. We classify creators into tiers—such as the mega-tier assigned to NTN24—based on their total subscriber volume. For a comprehensive explanation of our data collection, the specific variables used in our pricing formula, and how we account for different content formats, please visit our /methodology page.