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15.4M
Subscribers
4.77M
Average views
across 15 recent videos
31%
Reach quality
of subscribers watch, on average
Above typical for mega-sized channels
Well above the mega median — this audience watches far more than most mega-sized channels.
2.69B
Total views
957
Videos
2026-10-08
Data updated
15-video sample
About NikkieTutorials
NikkieTutorials (@nikkietutorials) is a beauty creator on YouTube based in Netherlands, with 15.4M subscribers, 2.69B total views and 957 videos.
» Instagram: @nikkietutorials » Twitter: Nikkietutorials » Snapchat: Nikkietutorials » TIKTOK: https://vm.tiktok.com/JeGLPkq/ #nikkietutorials Ik sta onder toezicht van het Commissariaat voor de Media.
The creator operates across multiple platforms, including Instagram, Twitter, TikTok, and Snapchat, maintaining a consistent handle (@nikkietutorials) across most channels. The channel is subject to oversight by the Commissariaat voor de Media, the Dutch media regulator.
Who should partner with NikkieTutorials?
The audience tier is classified as high, indicating strong commercial appeal to brands operating in beauty, cosmetics, skincare, and related consumer categories. The multi-platform presence across Instagram, TikTok, Snapchat, and Twitter suggests an audience spanning multiple age groups and engagement preferences, though platform-specific audience composition data is not currently available. Beauty brands, cosmetics manufacturers, skincare companies, and beauty-adjacent product categories (wellness, fashion, lifestyle) represent primary commercial opportunities. The Netherlands-based creator's international reach, evidenced by the substantial global subscriber count, makes the channel relevant to both local European and international beauty brands seeking exposure to engaged beauty enthusiasts.