3.26M
Subscribers
1.47B
Total views
6.58K
Videos
—
Avg views (recent)
not yet captured
About Netflix France
Netflix France operates the official YouTube channel for Netflix's French market, with 3,260,000 subscribers and over 1.4 billion total views accumulated across 6,575 published videos. The channel functions as a promotional and content-discovery hub, broadcasting trailers, clips, and announcements for Netflix's film and television catalog targeted at French-speaking audiences. The channel bio references football (soccer), reflecting Netflix's sports content strategy in the region. As a major streaming platform's official channel, Netflix France represents institutional media presence on YouTube rather than independent creator output. The channel's scale places it among the largest entertainment-focused accounts on the platform, competing directly with other major entertainment publishers and franchise channels in the same subscriber range.
Netflix France's estimated sponsorship rates
Estimated partnership rates for Netflix France range from $2,817 (low) to $7,042 (high), with a typical integrated video sponsorship valued at $4,694. These figures reflect the channel's 3.26 million subscriber base and its classification within the high audience tier. The rate estimate is algorithmic, derived from subscriber count combined with niche-specific CPM multipliers for the entertainment category and YouTube's video format. Netflix France's rates align closely with peer entertainment channels of similar scale—Star Wars Theory (3.29M subs), Zazza el italiano (3.32M subs), and Peacock (3.34M subs) operate in the same pricing band. The French market context and entertainment category positioning influence the CPM assumptions; entertainment content typically commands moderate CPM rates compared to finance or technology niches, but the channel's institutional status and large, stable audience support premium placement fees. Actual negotiated rates may vary based on campaign scope, exclusivity terms, and advertiser category alignment.
Who should partner with Netflix France?
Netflix France reaches 3.26 million subscribers, predominantly French-speaking viewers interested in streaming entertainment, film, and television content. The audience composition reflects Netflix's general subscriber base in France—a mix of casual viewers seeking entertainment discovery and engaged fans following specific franchises and releases. The channel's content strategy emphasizes trailers, clips, and announcements, attracting users in the consideration and decision phases of content consumption. Brand partnership opportunities align best with entertainment-adjacent categories: film studios, television production companies, consumer electronics manufacturers, telecommunications providers offering streaming bundles, and consumer packaged goods brands targeting entertainment-focused demographics. The channel's institutional nature means partnerships typically involve co-promotion or content integration rather than traditional influencer endorsements. Peer channels like Star Wars Theory and Peacock similarly attract entertainment enthusiasts, though Netflix France's official status provides unique credibility for brands seeking association with a major streaming platform's editorial voice.
Netflix France's growth and performance
Growth data for Netflix France is limited to a single snapshot captured on 2026-05-12, showing 3,260,000 subscribers with no measurable change over the one-day observation window. Average view counts for the last 30 days are not yet available in our tracking history. This snapshot represents the channel's initial entry into InfluencerUnion's database; longer-term growth trends cannot be assessed at this time. Subsequent tracking periods will establish whether the channel experiences subscriber fluctuations, seasonal patterns, or sustained growth tied to Netflix's content release calendar and French market dynamics.
How our pricing estimate works for Netflix France
The estimated partnership rate is calculated algorithmically using the channel's subscriber count (3,260,000) multiplied by a niche-specific CPM (cost per thousand impressions) for the entertainment category, adjusted for YouTube's video format and platform multipliers. This approach does not rely on direct historical pricing data from Netflix France partnerships; instead, it calibrates against aggregate entertainment-category benchmarks. The estimate is labeled as metric-based with zero community data points, meaning no prior partnership disclosures or rate confirmations from this specific channel have been factored in. For a detailed explanation of CPM assumptions, category adjustments, and the full pricing methodology, see the /methodology page. Actual rates depend on campaign specifics, audience engagement metrics, and negotiated terms.