MiawAug

About MiawAug

MiawAug is a gaming content creator based in Indonesia with 25.4 million YouTube subscribers and over 8.3 billion total views across 4,793 published videos. The channel focuses on gameplay across PC, mobile, and console platforms, with a secondary emphasis on pet-related content. According to the channel bio, MiawAug draws creative inspiration from animal sounds—particularly cats and dogs—and integrates this identity into the gaming content strategy. The creator maintains an active presence across multiple social platforms and engages with a community referred to as "Milovers." With a subscriber base comparable to major gaming channels like SSundee and VanossGaming, MiawAug operates in the high-tier segment of the gaming creator economy. The channel's longevity and scale suggest sustained audience retention across a diverse gaming portfolio spanning multiple platforms and genres.

MiawAug's estimated sponsorship rates

MiawAug's estimated sponsorship rate for an integrated YouTube video ranges from $18,288 (low) to $45,720 (high), with a typical rate of $30,480. This pricing reflects the creator's position in the high-audience-tier segment, driven primarily by a subscriber base of 25.4 million. The rate estimate is algorithmic and based on niche CPM benchmarks for gaming content on YouTube, adjusted for audience size and platform-specific performance multipliers. Gaming content typically commands moderate CPM rates relative to finance or technology niches, but scale compensates significantly—at 25.4 million subscribers, even modest per-view rates generate substantial campaign costs. MiawAug's rates align closely with direct peers: SSundee (25.4 million subs), VanossGaming (26 million subs), and Aphmau (24.8 million subs) operate in the same pricing band. Geographic factors and audience composition also influence the final rate; Indonesian creators may see different CPM benchmarks than North American counterparts, though subscriber scale typically dominates the pricing model. Exact pricing terms depend on campaign scope, exclusivity, and content integration depth.

Who should partner with MiawAug?

MiawAug's 25.4 million-subscriber base primarily consists of gaming enthusiasts across PC, mobile, and console platforms. The audience tier classification reflects high commercial value, indicating strong engagement metrics and advertiser appeal within the gaming vertical. The channel's secondary focus on pet content suggests crossover appeal to audiences interested in animal-related entertainment, potentially broadening brand partnership opportunities beyond traditional gaming sponsors. Relevant brand categories for this creator include gaming hardware manufacturers, mobile game publishers, console platforms, gaming peripherals, streaming software, and pet-related consumer goods. The Indonesian geographic origin indicates a substantial Southeast Asian audience component, valuable for brands targeting regional markets or seeking to expand gaming distribution in that region. Peer audiences—including SSundee, VanossGaming, and Aphmau—share similar gaming-focused demographics, though each creator's specific content style (gameplay commentary, modded gameplay, roleplay, etc.) influences exact audience composition. The 8.3 billion total view count distributed across nearly 4,800 videos suggests consistent viewership rather than viral-spike dependency, indicating a stable, recurring audience suitable for long-term brand partnerships.

MiawAug's growth and performance

Snapshot data covers a single day (May 11, 2026), showing 25.4 million subscribers with no change recorded. This one-day window is insufficient to assess growth trajectory, seasonality, or momentum. Average view counts for the last 30 days are not yet available in the tracking history. To establish meaningful growth patterns, longer historical data spanning weeks or months would be required. Readers should check back as InfluencerUnion expands its snapshot history for this creator.

How our pricing estimate works for MiawAug

The algorithmic price estimate is calculated using subscriber count (25.4 million), niche CPM benchmarks for gaming content, and YouTube platform-specific multipliers for video integration format. The estimate does not incorporate community-reported rates, as zero data points have been submitted by brands or creators with direct experience. For a detailed explanation of how CPM tiers, audience composition adjustments, and platform coefficients combine to produce the low, typical, and high range, see the /methodology page. Estimates are updated as new snapshot data is collected and as community calibration data becomes available.