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미아 Mia

미아 Mia

@madeinmia· YouTube·Beauty·South Korea· data refreshed 2026-10-26View channel ↗
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Subscribers
355K
Average views
31.1K
last 13 videos
90-day growth
+0.0%
Brand partners seen
0
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About 미아 Mia

미아 Mia (@madeinmia) is a beauty creator on YouTube based in South Korea, with 355K subscribers, 104.5M total views and 1.01K videos.

안녕하세요, 세상의 모든 예쁘고 귀여운 것을 사랑하다 자발적 텅장러가 된 미아입니다 💖 [미아의 TMI 프로필] 💄경력: 12년 차 화장품 덕후 (올영&다이소 명예 지분 보유자) 🛍️취미: 신상 보면서 "살까말까" 고민하다 결국 다 사기 💸특기: 통장 잔고 0원 만들기 (거지가 되...⭐️) 🛒목표: 우리 라이들 대리 만족 & 꿀템으로만 장바구니 꽉꽉 채워주기! 눈 돌아가서 일단 결제하고 보는 탓에 제 지갑은 늘 얇지만, 여러분께 드릴 꿀템 정보만큼은 아주 두툼하게 챙겨올게요. 저랑 같이 합법적이고 유쾌한 탕진의 길을 걸어보실 분, 언제든 환영합니다! ✨ 💖follow my instagram @hermia24 🖤follow my tictok @mia.beautiq

Based in South Korea, the channel centers on product reviews and purchasing guidance, with Mia testing items before recommending them to viewers. The channel's stated premise—helping audiences decide whether to buy products by providing honest firsthand assessments—positions it within the practical beauty-review segment rather than tutorial or entertainment-driven beauty content.

The bio indicates a personal shopping philosophy: "When I see something cute, I buy it first" (translated from Korean), followed by an offer to test products and provide candid feedback to prevent viewer regret. This approach suggests the channel targets cost-conscious or decision-averse beauty consumers who value peer validation before purchase.

Who should partner with 미아 Mia?

미아's audience consists primarily of beauty consumers in the decision-making phase, particularly those seeking peer validation before purchase. The channel's explicit positioning as a product-testing resource suggests viewers are cost-conscious or risk-averse shoppers who value honest assessment over aspirational content.

Relevant brand categories include cosmetics (makeup, skincare, lip products), beauty tools and devices, personal-care appliances, and Korean beauty brands (K-beauty), given the creator's geographic base and cultural context. Fintech and subscription services targeting beauty enthusiasts—such as beauty box subscriptions, payment platforms for cosmetics purchases, or personal-finance apps marketed to beauty consumers—represent secondary opportunities. Online retailers specializing in beauty products, beauty education platforms, and beauty-adjacent categories (fashion accessories, jewelry, lifestyle products) also align with audience interests, as suggested by the bio's reference to impulse purchasing of "cute" items.

This scale provides sufficient reach for regional and international beauty brands seeking YouTube presence in the Korean market or among Korean diaspora audiences.