Lowe's Home Improvement
@lowes· YouTube·Home & Lifestyle· data refreshed 2026-11-07View channel ↗- Subscribers
- 1.35M
- Average views
- 33.2K last 21 videos
- 90-day growth
- +0.0%
- Brand partners seen
- 0
The least a brand should pay for a dedicated video here:
$•,•••| Integration (60–90 s) | $••• |
|---|---|
| Short / Reel | $••• |
- ☐ Owns the channel
- ☐ Reach matches real views
- ☐ No fraud record
- ☐ Category is accurate
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About Lowe's Home Improvement
Lowe's Home Improvement (@lowes) is a home & lifestyle creator on YouTube, with 1.35M subscribers, 502.6M total views and 1.6K videos.
Lowe's is your home improvement resource offering how-to videos, DIY projects, landscaping and lawn care ideas, and more helpful videos full of inspiration and step-by-step instructions. New uploads all the time, so keep checking back. Subscribe to our channel today: http://bit.ly/1blLmvD
Lowe's Home Improvement (@lowes) is the official YouTube channel of the home improvement retailer, operating as an educational resource within the home DIY category. The channel's stated mission centers on instructional content: how-to videos, DIY project guides, landscaping and lawn care advice, and step-by-step improvement tutorials. This content strategy aligns with Lowe's broader business model of customer education and engagement. The channel's upload cadence is described as consistent, with new content added regularly. The bio emphasizes practical, actionable instruction rather than entertainment-focused content, reflecting a brand-owned educational approach to the category.
Who should partner with Lowe's Home Improvement?
This audience composition reflects viewers actively seeking home improvement instruction, DIY guidance, and practical renovation advice. The channel's content focus—how-to tutorials, landscaping instruction, and step-by-step project guides—attracts brands operating in complementary categories: home improvement retailers and suppliers, tool and equipment manufacturers, building materials companies, smart home and automation platforms, outdoor and landscaping product brands, and home décor and furnishing retailers. The audience tier is classified as high, indicating substantial reach within the home DIY category. The channel's instructional format suggests an audience demographic skewed toward homeowners and renters actively engaged in improvement projects, renovation planning, or skill-building.