24.2M
Subscribers
11.2B
Total views
798
Videos
—
Avg views (recent)
not yet captured
About Like Nastya IDN
Like Nastya IDN is a YouTube entertainment creator based in Indonesia with 24.2 million subscribers. The channel has accumulated 11.2 billion total views across 798 published videos, establishing a significant presence in the entertainment and lifestyle categories. The creator operates within the Indonesian digital media landscape, where entertainment content commands substantial audience engagement. With a subscriber base comparable to major international entertainment channels, Like Nastya IDN ranks among the highest-tier creators by audience size. The channel's view-to-subscriber ratio of approximately 464 views per subscriber indicates consistent audience retention and content performance. Operating in the entertainment vertical, the creator serves a broad demographic typical of lifestyle and entertainment content on YouTube, with content strategies that have sustained growth to the current 24.2 million subscriber milestone. The channel's scale places it in direct competition with other high-subscriber entertainment creators globally.
Like Nastya IDN's estimated sponsorship rates
Estimated sponsorship rates for Like Nastya IDN range from $20,909 to $52,272 per integrated YouTube video, with a typical rate of $34,848. This pricing reflects the creator's high audience tier classification and subscriber count of 24.2 million. The rate structure is driven primarily by audience scale—the channel's 24.2 million subscribers position it among the largest entertainment creators, comparable to peers like ГЛЕНТ (24.7 million subscribers) and Netflix India (28.8 million subscribers). Entertainment content on YouTube typically commands moderate CPM rates relative to niche categories like finance or technology, but the absolute reach compensates significantly. Geographic factors also influence pricing; Indonesian-based creators may see different rate structures than Western-market equivalents, though the sheer subscriber volume offsets regional CPM variations. The estimate assumes standard YouTube pre-roll or mid-roll integration formats. Actual rates depend on campaign specifics, advertiser category, exclusivity terms, and direct negotiation. Creators at this scale often command premium pricing for exclusive partnerships or multi-video campaigns, though per-video rates may vary based on content performance metrics and audience demographics.
Who should partner with Like Nastya IDN?
Like Nastya IDN's 24.2 million subscribers represent a high-tier entertainment audience with secondary lifestyle appeal. The channel's 11.2 billion total views indicate sustained engagement across a broad demographic typical of entertainment content, likely spanning family audiences, younger viewers, and lifestyle enthusiasts. Comparable peers in the entertainment space—including GLITCH (20.7 million subscribers), RobleisIUTU (20.2 million subscribers), and SQUEEZIE (20.1 million subscribers)—serve similar audience compositions, suggesting Like Nastya IDN reaches a mainstream entertainment demographic. The Indonesian geographic base provides access to one of the world's largest YouTube markets by user count, with particular strength in Southeast Asian viewership. Brand categories suited to this audience typically include consumer electronics, lifestyle products, family-oriented services, entertainment platforms, and general consumer goods. The channel's view-per-subscriber metric of 464 suggests consistent audience engagement rather than passive subscription. Advertisers targeting broad entertainment audiences, lifestyle brands seeking high-volume reach, and regional campaigns focused on Southeast Asian markets represent primary fit categories. The lifestyle secondary category indicates potential alignment with fashion, home, wellness, and consumer lifestyle brands seeking mainstream entertainment-adjacent placements.
Like Nastya IDN's growth and performance
Like Nastya IDN was first tracked on 2026-05-11 at 24.2 million subscribers, with the latest snapshot also recorded on 2026-05-11 at 24.2 million subscribers. The one-day observation window shows zero net subscriber change. This single-day snapshot provides insufficient data to assess growth trajectory, seasonal patterns, or acceleration trends. Longer-term growth history is not yet available in the tracking database. To establish meaningful growth analysis, additional snapshots across weeks or months would be required to determine whether the channel is in an accumulation phase, plateau, or decline.
How our pricing estimate works for Like Nastya IDN
The estimated sponsorship rate is calculated algorithmically using the creator's subscriber count (24.2 million), niche-specific CPM benchmarks for entertainment content, and YouTube platform multipliers. The formula accounts for audience tier classification and typical advertiser rates for the entertainment category. This estimate is based on metric estimation with zero community data points, meaning it relies on algorithmic modeling rather than historical campaign data from this specific creator. For a detailed explanation of the CPM assumptions, platform multipliers, and calculation methodology, see the /methodology page. Actual rates may vary based on audience demographics, content performance, geographic distribution, and direct negotiation with brands.