Leo da Hornet

About Leo da Hornet

Leo da Hornet is a YouTube creator operating primarily in the entertainment category, with a secondary focus on lifestyle content. Based in Brazil, the channel features daily videos documenting the creator's day-to-day life, often involving friends and family. The content frequently includes pranks and general life adventures, aligning with the creator's self-description as part of the "Caçadores de Lendas" (Legend Hunters). The channel has published 3,406 videos to date, accumulating a total of 2,112,989,482 views. With 8,920,000 subscribers, Leo da Hornet is classified within the mega-tier audience segment. The creator maintains a presence on other social platforms, including Instagram, TikTok, and Facebook, extending reach beyond YouTube. The content strategy emphasizes consistent daily uploads and community engagement through calls to action for likes, shares, and subscriptions.

Leo da Hornet's estimated sponsorship rates

The estimated rate for a sponsored video integration on Leo da Hornet's YouTube channel ranges from $2,730 to $4,852, with a typical rate projected at $3,639. This estimate is influenced by the creator's substantial subscriber count of 8,920,000, which places them in the mega-tier for audience size. The entertainment niche, where Leo da Hornet primarily operates, typically commands a CPM band of $9-16, with an anchor CPM of $12. This niche CPM is a significant factor in the rate calculation, reflecting advertiser demand for this content category. The rate also considers the format (integrated video on YouTube) and the estimated views per sponsored post, which are currently projected at 303,280 based on a subscriber fallback model due to the absence of recent average view data. Geographic factors, specifically the creator's base in Brazil, can also influence the final rate, as advertiser budgets and market conditions vary by region. For a detailed breakdown of how these factors are weighted, refer to our methodology page.

Who should partner with Leo da Hornet?

Leo da Hornet's audience, totaling 8,920,000 subscribers, is primarily engaged with entertainment and lifestyle content. The channel's focus on daily vlogs, pranks, and adventures with friends and family suggests a demographic interested in lighthearted, relatable, and often humorous content. This type of programming typically appeals to a broad consumer base, making the channel suitable for brands in various categories. Potential brand collaborations could include consumer goods, casual apparel, snack and beverage companies, and entertainment services. Given the creator's Brazilian origin and content style, brands targeting the Latin American youth market or general family entertainment segments may find this audience particularly relevant. Peers in the entertainment niche, such as Prime Video (8,950,000 subscribers) and Alofokeradioshow (8,960,000 subscribers), demonstrate similar audience scale and engagement within the broader entertainment category. The content's emphasis on daily life and personal experiences also opens opportunities for lifestyle brands, including those in home goods, personal care, and travel, particularly those with an accessible, fun-loving brand identity.

Leo da Hornet's growth and performance

Leo da Hornet's subscriber growth has been tracked since May 31, 2026. As of the latest snapshot on the same date, the channel maintained a subscriber count of 8,920,000. Over the single day of tracking, the subscriber delta was +0, indicating no change within this initial observation period. We do not yet have historical data spanning a longer period to assess long-term growth trends or fluctuations. Similarly, average view data for the last 30 days is not available at this time. Future tracking will provide more comprehensive insights into subscriber accumulation rates and audience engagement metrics over time, allowing for a more detailed analysis of the channel's growth trajectory.

How our pricing estimate works for Leo da Hornet

The estimated pricing for Leo da Hornet's sponsored content is generated through an algorithmic model. This model takes into account several key factors, including the creator's subscriber count, the typical CPM (Cost Per Mille) for their primary content niche, and platform-specific multipliers for YouTube and the integrated video format. The niche CPM band for entertainment content, which is $9-16 with an anchor of $12, is a critical component of this calculation. The model also incorporates an estimated view count, which in this instance is 303,280, based on a subscriber fallback due to the absence of recent average view data. This approach provides a data-driven estimate of potential compensation for brand collaborations. For a comprehensive explanation of the specific formulas, data inputs, and weighting applied in our algorithmic pricing methodology, please refer to the detailed documentation available on our /methodology page.