Leila Gharani

About Leila Gharani

Leila Gharani is a prominent B2B educator and content creator operating primarily on YouTube. With a subscriber base of 3,090,000 and a total view count of 318,927,983 across 648 published videos, she has established a significant presence in the professional software and business productivity space. Her content focuses on demystifying complex technical tools, specifically Excel, Power BI, Power Query, and Python in Excel. Beyond technical tutorials, she explores broader themes in finance and the integration of artificial intelligence into modern workflows.

Gharani’s professional background informs the depth of her instructional content. She holds an MA in economics and has extensive experience as a business consultant and accounting systems expert, with a history of implementing Oracle and SAP systems for finance departments. Recognized as a Microsoft MVP, she approaches her content with a pedagogical focus, aiming to simplify technical concepts that are often taught with unnecessary complexity. While the channel is anchored in B2B software education, Gharani maintains a breadth of interest that occasionally extends to non-technical topics, such as her content regarding the Rubik’s Cube. Her editorial approach is defined by a desire to understand complex systems deeply and communicate those insights to a professional audience seeking to improve their technical proficiency and efficiency in the workplace.

Leila Gharani's estimated sponsorship rates

The algorithmic price estimate for a sponsored video integration on Leila Gharani’s YouTube channel ranges from $4,741 to $8,127, with a typical valuation of $6,095. These figures are derived from a niche CPM band of $35 to $60, utilizing an anchor rate of $45 per thousand views. The calculation is based on an average view count of 135,452 per video, which provides a high level of confidence in the projected reach for potential brand partners.

Several factors contribute to this pricing structure. As a creator in the B2B niche, Gharani commands a higher CPM than creators in entertainment or lifestyle categories due to the high commercial intent of her audience. Her status as a Microsoft MVP and her professional credentials as a business consultant add significant authority to her endorsements, which is a premium factor for brands in the software, enterprise, and fintech sectors. Furthermore, her audience tier is classified as 'mega,' indicating a substantial reach that provides broad visibility for B2B advertisers. The pricing is also influenced by the evergreen nature of her tutorials; educational content on tools like Power BI often maintains relevance for years, providing long-term value for sponsors beyond the initial publication window. For a detailed breakdown of the variables used to determine these figures, please refer to our /methodology page.

Who should partner with Leila Gharani?

Leila Gharani’s audience is primarily composed of professionals, data analysts, financial controllers, and students seeking to master enterprise software tools. The demographic alignment is heavily skewed toward individuals working in corporate environments, accounting, and business intelligence. Given the focus on Power BI, Excel, and SAP/Oracle implementations, the channel is a primary destination for brands operating in the software-as-a-service (SaaS) sector, business productivity tools, and professional certification platforms.

Potential brand categories that align with this audience include:

• Enterprise software and data visualization platforms
• Fintech and accounting software providers
• Professional development and online learning platforms
• Hardware manufacturers targeting professional workstations

When compared to peers in the B2B space, such as Nikhil Kamath (2,350,000 subscribers) and Ishan Sharma (2,190,000 subscribers), Gharani’s audience is distinct in its focus on technical proficiency and software-specific utility. While creators like Nikhil Kamath may focus on broader financial literacy or entrepreneurial strategy, Gharani’s viewers are specifically looking for actionable, 'how-to' technical knowledge. This creates a high-intent environment for advertisers offering tools that solve specific business problems. Her audience’s engagement is driven by the immediate utility of her tutorials, which often serve as a resource for professionals looking to optimize their daily workflows, making the channel an effective platform for brands that offer tangible improvements to business productivity.

Leila Gharani's growth and performance

Leila Gharani’s channel has demonstrated consistent growth within the observed period. Based on data tracked between August 15, 2026, and October 3, 2026, the channel grew from 3,070,000 subscribers to 3,090,000 subscribers. This represents a net increase of 20,000 subscribers over a span of 49 days.

This growth trajectory indicates a steady acquisition of new viewers, averaging approximately 408 new subscribers per day during this timeframe. While we do not yet have historical view-count data to correlate this subscriber growth with specific video releases or viral trends, the consistent upward movement suggests a reliable content strategy that continues to attract new interest within the B2B and software education niche. The channel’s established base of over 3 million subscribers provides a stable foundation for continued expansion, reflecting the long-term demand for high-quality technical education in the professional sector.

How our pricing estimate works for Leila Gharani

The pricing estimates provided for this creator are generated using an algorithmic model designed to reflect current market conditions for influencer partnerships. The valuation is calculated by multiplying the creator's average view count by the specific niche CPM (Cost Per Mille) band applicable to the B2B and professional education category.

Key inputs for this calculation include:

• Subscriber count and historical growth data
• Niche-specific CPM bands (ranging from $35 to $60 for this profile)
• Average video view counts to determine reach confidence
• Platform-specific format multipliers for YouTube integrations

These estimates serve as a baseline for negotiation and are intended to provide an objective, data-driven perspective on the creator's market value. We do not account for off-platform influence, private course sales, or consulting revenue. For a comprehensive explanation of how these variables are weighted and the logic behind our pricing formulas, please visit our /methodology page.