Jamie Genevieve

About Jamie Genevieve

Jamie Genevieve is a Scottish makeup artist and digital creator with 977,000 YouTube subscribers and over 123 million total views across 708 published videos. Based in the United Kingdom, she has built a substantial presence in the beauty category, where she shares makeup tutorials, product reviews, and beauty education content. Beyond her YouTube platform, Genevieve is the founder of VIEVE, extending her creative work into product development and brand building. Her content approach combines technical makeup instruction with personal storytelling, positioning her within the mid-tier creator segment of the beauty space. The consistency of her output—708 videos published to date—reflects sustained engagement with her audience over an extended period. Her subscriber base places her among established voices in beauty content creation, comparable in scale to peers such as Spencer Hedges (995,000 subscribers) and Bouti Beauty (1,060,000 subscribers), though the beauty category itself spans creators with varying content formats, geographic reach, and audience demographics.

Jamie Genevieve's estimated sponsorship rates

Jamie Genevieve's estimated rates for integrated YouTube video sponsorships range from $2,345 (low) to $5,862 (high), with a typical rate of $3,908 per video placement. This pricing reflects her mid-tier audience classification and subscriber count of 977,000. Several factors influence her rate positioning within the beauty creator market: her UK-based audience may command different CPM rates than creators with predominantly US or other high-value geographic concentrations; the beauty category itself typically supports moderate-to-strong advertiser demand, particularly from cosmetics, skincare, and wellness brands; and her video format—tutorial and review-based content—aligns with brand integration opportunities common in the category. Compared to near-peer creators at similar subscriber counts (Spencer Hedges at 995,000 subs, Make up GYUTAE at 955,000 subs), her pricing sits within the expected range for established mid-tier beauty creators. The estimate is algorithmic and does not account for variables such as engagement rate, audience demographics beyond geography, or brand-specific negotiation factors. Actual rates may vary based on campaign scope, exclusivity terms, and creator-brand fit.

Who should partner with Jamie Genevieve?

Jamie Genevieve's audience of 977,000 subscribers is concentrated in the beauty category, where she delivers makeup tutorials, product education, and technique-focused content. Her subscriber base is likely to include beauty enthusiasts, makeup learners, and consumers interested in cosmetics and skincare products. The UK-based creator's geographic origin suggests a meaningful proportion of UK and European viewers, though YouTube's global reach means her audience extends internationally. Relevant brand categories for partnership include cosmetics brands, skincare and skincare-adjacent wellness products, beauty tools and brushes, online beauty education platforms, and lifestyle brands targeting beauty-conscious consumers. Her founder status with VIEVE indicates potential alignment with brands seeking creators who have demonstrated product development expertise or entrepreneurial credibility. Peer creators in the beauty space—including Bouti Beauty (1,060,000 subs), Spencer Hedges (995,000 subs), and Simran Kaur Makeovers (901,000 subs)—operate in similar audience segments, suggesting a competitive but well-established market for beauty content partnerships. The 123 million total views indicate sustained audience interest across her content library, supporting the viability of her channel for brand collaborations.

Jamie Genevieve's growth and performance

Jamie Genevieve's subscriber count was 977,000 at the time of first tracking on May 12, 2026, and remained at 977,000 as of the latest snapshot on the same date. The one-day observation window provides insufficient data to assess growth trajectory or seasonal patterns. Average view counts for the last 30 days are not yet available in our records. To establish meaningful growth metrics, longer-term tracking data across multiple months or quarters would be required. Interested parties should monitor her channel directly for current subscriber and view trends.

How our pricing estimate works for Jamie Genevieve

Jamie Genevieve's estimated sponsorship rates are calculated algorithmically using her subscriber count (977,000), niche-specific CPM benchmarks for the beauty category, and platform/format multipliers for YouTube integrated video placements. The estimate does not incorporate community-reported rates, as no direct pricing data from brand partnerships has been submitted to InfluencerUnion at this time (calibration: 0 community data points). The low, typical, and high price range reflects variance in advertiser demand, audience quality, and campaign scope within the beauty creator market. For a detailed explanation of the pricing model, multipliers, and assumptions, see our /methodology page. Actual creator rates depend on factors beyond the algorithm, including real-time engagement metrics, audience demographics, exclusivity requirements, and direct negotiation between creator and brand.