InnovestX

About InnovestX

InnovestX (@innovestx) is the official YouTube presence for InnovestX Securities, a financial investment firm operating under the SCBX umbrella and affiliated with Siam Commercial Bank (SCB). Based in Thailand, the channel serves as a centralized hub for institutional-grade financial information, market analysis, and investment education. With a library of 4,450 videos, the channel focuses on providing retail investors with the tools, data, and asset-class insights necessary to navigate global market conditions. As a corporate-led media entity, the content strategy is distinct from independent financial influencers, prioritizing professional market commentary and firm-backed investment research. The channel’s primary objective is to facilitate informed decision-making for its audience, leveraging the credibility and infrastructure of the SCBX financial ecosystem. InnovestX maintains a consistent output schedule, documenting market shifts and investment opportunities for a Thai-speaking audience. The channel functions as an extension of the firm’s digital service platform, bridging the gap between complex financial instruments and retail accessibility. By focusing on a singular niche—finance—the channel avoids secondary categorical dilution, ensuring that its 57,500 subscribers receive highly specialized content. The total view count of 20,273,142 underscores the channel's long-term commitment to digital content production and its role as a resource for investors seeking structured financial guidance within the Thai market.

InnovestX's estimated sponsorship rates

The algorithmic valuation for a video integration on the InnovestX YouTube channel ranges from $92 to $153, with a typical estimate of $112. These figures are derived from a niche CPM band of $45–$75, anchored at $55, and are calculated based on an average view count of 2,040 per video. Several factors influence this pricing structure compared to peers in the finance category. First, the channel operates within the high-value finance sector, where advertiser demand for qualified leads—specifically those interested in brokerage services and investment products—tends to command a premium CPM. Second, the channel’s status as an institutional entity rather than an individual creator impacts its market positioning; while its subscriber count of 57,500 places it in the micro-influencer tier, the professional nature of the content provides a stable, high-intent audience that is attractive to financial service advertisers. The pricing reflects the specific conversion potential of the audience, which is actively engaged in investment-related activities. Because the channel is a corporate asset, its rate card is influenced by the firm's broader marketing objectives and the specific performance metrics of its video library. For a detailed breakdown of how these figures are calculated, please refer to our /methodology page. Variations in actual campaign pricing may occur based on specific creative requirements, ad-placement duration, and the inclusion of external tracking links.

Who should partner with InnovestX?

The audience for InnovestX consists primarily of Thai-based retail investors and individuals seeking professional financial education. Given the channel’s affiliation with SCBX and Siam Commercial Bank, the viewer demographic is likely composed of users interested in brokerage services, asset management, and global market trends. The content is tailored to those looking for actionable data on various asset classes, aligning with the needs of individuals who utilize digital investment platforms. When compared to peer creators in the finance niche, such as Marcos Milla (57,300 subscribers) and Growth capital (57,800 subscribers), InnovestX occupies a similar micro-influencer tier. However, the channel distinguishes itself through its institutional backing, which likely attracts a more conservative, long-term investor demographic compared to the more speculative or individual-led content found on channels like 재테크 농부 (57,200 subscribers) or Click2Invest (57,200 subscribers). The audience is characterized by a high degree of financial literacy and a specific interest in the Thai financial ecosystem. Brands that align with this audience include fintech applications, online brokerages, personal-finance education platforms, and wealth-management software providers. The consistency of the channel’s output, with 4,450 videos published, suggests a highly loyal base that relies on the channel for daily or weekly market updates. This audience profile is distinct from general-interest finance channels, as it is filtered by an interest in professional, bank-affiliated financial services.

InnovestX's growth and performance

InnovestX has demonstrated steady, incremental growth over the observed period. Between July 21, 2026, and September 21, 2026, the channel’s subscriber count increased from 56,900 to 57,500. This represents a net gain of 600 subscribers over a 62-day span. This growth trajectory is consistent with a mature channel that relies on a high volume of content—4,450 videos—to maintain visibility and relevance within the competitive finance niche. While the channel does not experience the rapid, exponential spikes often seen in entertainment-focused accounts, the consistent addition of subscribers suggests a stable acquisition rate driven by the utility of its financial content. We do not yet have historical view-count data prior to the current snapshot, which limits our ability to analyze long-term velocity trends. However, the current data confirms that the channel remains in a growth phase, successfully converting viewers into subscribers through its specialized investment-focused content strategy.

How our pricing estimate works for InnovestX

The estimated rates and performance metrics provided for InnovestX are generated through a proprietary algorithmic model. This model evaluates a creator's influence based on several key variables, including subscriber count, niche-specific CPM (Cost Per Mille) bands, and platform-specific engagement multipliers. For this profile, we utilized an anchor CPM of $55, reflecting the high-intent nature of the finance category, and applied it to an average view count of 2,040 per video to determine the estimated integration value. The audience tier classification is determined by total subscriber volume, which categorizes this channel as a micro-influencer. These estimates are intended to provide a baseline for market valuation and do not account for external variables such as brand exclusivity, production costs, or specific campaign objectives. For a comprehensive explanation of the data points, weighting, and the mathematical formula used to derive these figures, please visit our /methodology page.