HomeMadeModern

About HomeMadeModern

HomeMadeModern, operating under the handle @homemademodern on YouTube, is a digital design resource focused on the home DIY and art/design sectors. With a total of 450 videos published to date, the channel serves as an instructional and inspirational hub for viewers interested in fabrication, furniture design, and home improvement projects. The creator maintains a consistent production schedule, typically releasing between 25 and 45 videos per year. The content strategy emphasizes long-form instructional design, encouraging viewers to engage in hands-on building rather than passive consumption. The channel’s operational model incorporates a mix of mid-roll sponsorships and ongoing brand partnerships, with a small percentage of content—roughly 2 to 5 videos annually—dedicated specifically to brand-sponsored projects. These dedicated segments are clearly labeled to maintain transparency with the audience. By focusing on the intersection of modern aesthetics and functional DIY, the channel has cultivated a significant following of 1,670,000 subscribers. While the channel functions as an educational resource, the creator notes that the content is primarily intended for entertainment purposes. The channel’s longevity and consistent output have established it as a notable entity within the home improvement category, distinguishing it from purely commercial or corporate-led DIY channels. The platform serves as a digital extension of the HomeMade-Modern.com design source, maintaining a cohesive brand identity across both web and video formats.

HomeMadeModern's estimated sponsorship rates

The estimated market rate for a video integration on the HomeMadeModern channel ranges from $738 to $1,192, with a typical valuation of $908. These figures are determined by an algorithmic assessment of the channel’s reach and the prevailing niche CPM band for the home DIY sector, which currently sits between $13 and $21. The valuation is influenced by the creator's mega-tier audience status, defined by a subscriber base of 1,670,000. Because the channel utilizes a hybrid monetization strategy—incorporating both mid-roll sponsorships and long-term product mentions—the pricing reflects the value of reaching an audience that is actively engaged in home improvement and design projects. Factors pushing the rate toward the higher end of the spectrum include the creator’s established history of 450 videos and the high-intent nature of the DIY audience, which is often attractive to hardware, tool, and home-goods brands. Conversely, the rate is adjusted based on the specific format of the integration, such as the 60-to-90-second mid-roll placements that appear in 30% to 50% of the channel's annual output. As the channel does not frequently produce dedicated product reviews, the scarcity of such content may impact the premium assigned to dedicated ad videos. For a detailed breakdown of the variables used to calculate these figures, including the specific weighting of subscriber counts versus estimated view-count metrics, please refer to our methodology page.

Who should partner with HomeMadeModern?

The audience for HomeMadeModern is primarily composed of individuals interested in home improvement, interior design, and DIY fabrication. Given the channel’s focus on the home_diy and art_design categories, the demographic is likely to overlap with consumers of home-goods retailers, tool manufacturers, and material suppliers. The channel’s subscriber count of 1,670,000 places it in the mega-tier category, positioning it alongside other prominent creators in the home improvement space such as Lowe's Home Improvement (1,350,000 subscribers) and The Home Improvements Channel UK (1,230,000 subscribers). The audience is characterized by a high degree of intent, as viewers typically engage with the content to learn specific techniques or gather inspiration for personal projects. This demographic is valuable to brands in the home-improvement ecosystem, ranging from specialized hardware brands to broader lifestyle and design platforms. When compared to peers like Faby Franco - Obras, Reformas e Diy and CR Carpentry & Remodeling, HomeMadeModern maintains a distinct focus on the 'modern' design aesthetic, which likely attracts a more design-conscious segment of the DIY market. While we don't yet have granular demographic data regarding geographic distribution or age brackets, the channel's content style suggests a reach that spans both hobbyists and semi-professional makers. The consistency of the channel’s output—450 videos total—has helped build a stable, long-term viewership that returns to the channel for ongoing project guidance.

HomeMadeModern's growth and performance

The growth trajectory for HomeMadeModern is currently assessed based on a snapshot taken on October 4, 2026. As of this date, the channel reached a total of 1,670,000 subscribers. Because the first tracked data point and the latest snapshot both occurred on October 4, 2026, the current growth delta is +0 subscribers over the recorded period. We don't yet have a long-term view-count history or a multi-year growth chart to determine the velocity of subscriber acquisition over the channel’s entire lifespan. However, with 450 videos published, the channel has clearly undergone a sustained period of development to reach its current mega-tier status. Future updates to this profile will incorporate subsequent snapshots to provide a more comprehensive view of the channel’s momentum and its ability to attract new viewers in the competitive home_diy category. The current data serves as a baseline for future longitudinal analysis of the channel's performance.

How our pricing estimate works for HomeMadeModern

The valuation and audience metrics presented for HomeMadeModern are derived from our proprietary algorithmic model. This estimate is calculated using a combination of the creator's total subscriber count, the specific niche CPM (Cost Per Mille) band for the home DIY category, and multipliers based on the format of the video integration. For this channel, we have utilized a niche CPM anchor of $16, applied to a view-count basis of 56,780. Please note that because specific recent view-count history was not available, the confidence level for this estimate is categorized as low, relying on subscriber-fallback metrics to approximate reach. Our system categorizes the channel as a mega-tier creator based on the 1,670,000 subscriber threshold. For a comprehensive explanation of how we weigh these variables, define our niche CPM bands, and adjust for different video formats, please refer to our methodology page.