한별Hanbyul

About 한별Hanbyul

한별Hanbyul is a South Korean beauty and fashion creator on YouTube with 737,000 subscribers and 157.5 million total views across 372 published videos. The channel focuses on curated product recommendations and video content, with a stated approach of uploading only products and videos the creator genuinely wants to feature. This selective curation strategy distinguishes the channel within the competitive Korean beauty creator space.

The creator operates primarily in the beauty category with secondary focus on fashion content. The channel's substantial view count relative to subscriber base—averaging approximately 423,000 views per video—indicates consistent audience engagement. The creator maintains a professional contact channel for brand inquiries via email (fromhanbyul@socialring.co.kr), suggesting active availability for partnership discussions.

As a mid-tier creator by audience size, 한별Hanbyul occupies a position comparable to established peers in the global beauty creator ecosystem. The channel's longevity and output (372 videos) reflects sustained content production over an extended period. The Korean origin and primary market positioning makes this creator particularly relevant for brands targeting Korean consumers or seeking creators with established credibility in the Korean beauty and fashion markets.

한별Hanbyul's estimated sponsorship rates

Estimated partnership rates for 한별Hanbyul range from $1,769 to $4,422 per integrated YouTube video, with a typical rate of $2,948. This estimate is calculated algorithmically based on subscriber count, niche CPM benchmarks, and platform-specific engagement multipliers; see the /methodology page for the full formula.

The creator's rate positioning reflects several factors. At 737,000 subscribers, 한별Hanbyul sits within the mid-tier audience classification, comparable to direct peers including Azpaz Tv (752,000 subs), Ankita Chaturvedi/Corallista (754,000 subs), and Makeup Maniac By Linda (754,000 subs). Subscriber counts across this peer group cluster tightly between 693,000 and 754,000, resulting in similar estimated rate ranges.

The beauty and fashion niche commands moderate-to-strong CPM rates relative to many other YouTube categories, reflecting advertiser demand from cosmetics, skincare, and apparel brands. Geographic location in South Korea may influence rate structure, as Korean creators often command premium rates from domestic brands while potentially lower rates from Western advertisers depending on audience composition and currency considerations.

Without access to recent 30-day view averages, the estimate relies on historical total-view data and subscriber metrics. Actual rates may vary based on audience demographics, engagement metrics, content format, and brand-specific requirements.

Who should partner with 한별Hanbyul?

한별Hanbyul's audience of 737,000 subscribers aligns with the mid-tier creator segment, positioning the channel as a relevant partner for established beauty and fashion brands seeking creators with substantial but not mega-influencer scale. The audience composition reflects typical Korean YouTube beauty creator demographics, though specific age, gender, and geographic breakdowns are not yet available in our dataset.

The channel's total view count of 157.5 million indicates a cumulative audience reach substantially larger than the active subscriber base, suggesting content with lasting appeal and discovery through YouTube's recommendation algorithm. This view-to-subscriber ratio (approximately 213 views per subscriber) is consistent with established beauty channels that produce evergreen content alongside trend-responsive pieces.

Brand categories most aligned with this audience include cosmetics and skincare companies, makeup tutorials and education platforms, fashion retailers and apparel brands, and Korean beauty (K-beauty) product lines. The creator's stated approach of selective product curation suggests an audience that values authenticity and curated recommendations over comprehensive product coverage, making partnerships with premium or niche beauty brands potentially more effective than mass-market placements.

Peers like Nina Ubhi (711,000 subs) and Katie Farhood (693,000 subs) operate in similar audience-size brackets, providing reference points for competitive positioning. The Korean market origin makes this creator particularly valuable for brands with Korean distribution or targeting Korean diaspora audiences internationally.

한별Hanbyul's growth and performance

We have only a single snapshot of subscriber data, captured on 2026-05-12 at 737,000 subscribers, with no prior tracking history to establish growth trends. The span between first and latest recorded data is one day, with zero net change in subscriber count. This limited dataset does not permit analysis of growth velocity, seasonal patterns, or long-term trajectory.

Average views over the last 30 days are not yet available in our system. To assess current engagement momentum and audience activity, we recommend monitoring the channel directly or requesting this data from the creator. Future snapshots will enable trend analysis and growth-rate estimation.

How our pricing estimate works for 한별Hanbyul

The estimated partnership rates are calculated algorithmically using a formula that multiplies subscriber count by niche-specific CPM (cost per thousand impressions) benchmarks, then applies platform and format multipliers. For YouTube integrated video placements, the calculation accounts for typical engagement rates and advertiser demand within the beauty category. The estimate is calibrated against zero community data points (direct rate submissions from this creator or verified past deals), meaning it relies entirely on algorithmic modeling rather than empirical pricing history.

This approach provides a reasonable starting range but should not be treated as a guaranteed quote. Actual rates depend on factors including audience demographics, verified engagement metrics, content format, exclusivity requirements, and individual brand negotiation. For a detailed explanation of the CPM model, multiplier logic, and confidence intervals, see our /methodology page. We recommend treating this estimate as a reference point and requesting a formal rate card directly from the creator for partnership discussions.