Francesco Gabbani

About Francesco Gabbani

Francesco Gabbani is an Italian singer-songwriter, multi-instrumentalist, and platinum-certified artist with 888,000 YouTube subscribers and 691.4 million total views across 116 published videos. His career is marked by multiple Sanremo Festival victories: he won the 'Nuove Proposte' (New Proposals) category in 2016 with "Amen" and the 'Big' category in 2017 with "Occidentali's Karma." Other notable releases include "Tra le granite e le granate" and "Viceversa," which placed second at Sanremo in 2020. In November 2021, Gabbani released "Spazio Tempo," selected as the theme song for the RAI television series "Un Professore." Beyond recording, he has expanded into television production, hosting "Ci Vuole Un Fiore" in prime time on RAI1 in 2022—described as Italy's first environmental-focused television show. His work spans songwriting, performance, and multimedia production within the Italian music and entertainment landscape.

Francesco Gabbani's estimated sponsorship rates

Francesco Gabbani's estimated YouTube integration rates range from $1,385 (low) to $3,463 (high), with a typical rate of $2,309 per video. This mid-tier pricing reflects his 888,000-subscriber base and positions him competitively within the music category. His rate is calibrated against niche-specific CPM benchmarks for music content on YouTube, adjusted for platform and format multipliers. Peers at similar subscriber counts—including Bandar Bin Oweer (888,000 subs), Giselli Cristina Oficial (882,000 subs), and Lil Naay (872,000 subs)—operate in the same pricing band. Gabbani's Italian origin and European audience geography may influence CPM rates relative to English-language or US-based creators in the music space. The estimate is algorithmic and based on subscriber count combined with category-specific performance data; actual rates may vary depending on campaign specifics, audience demographics, and advertiser demand. For a detailed explanation of how these figures are calculated, see our methodology page.

Who should partner with Francesco Gabbani?

Gabbani's 888,000-subscriber audience is primarily Italian and European, reflecting his domestic music career and television presence. His content appeals to music enthusiasts, Sanremo Festival followers, and viewers interested in Italian pop and singer-songwriter formats. The 691.4 million total views indicate sustained engagement across his video catalog, suggesting an audience with consistent return-visit behavior. Brands targeting this demographic typically operate in music streaming platforms, entertainment media, consumer electronics, lifestyle products, and regional Italian or European markets. His television hosting role on RAI1 and association with environmental programming ("Ci Vuole Un Fiore") suggest potential alignment with sustainability-focused brands and mainstream Italian consumer goods. The music category peers—such as Giselli Cristina Oficial and Bandar Bin Oweer—operate in similar geographic and demographic spaces, though with distinct regional and linguistic audiences. Gabbani's multi-platform presence (recording artist, songwriter, television personality) positions him as a crossover figure capable of reaching both dedicated music fans and broader entertainment audiences.

Francesco Gabbani's growth and performance

Snapshot data covers a single day (May 11, 2026), with no change recorded: Gabbani held 888,000 subscribers at both the first tracked date and the latest snapshot. This one-day span is insufficient to assess growth trajectory, subscriber velocity, or seasonal patterns. We do not yet have view-count history or longer-term subscriber data to determine whether his channel is in a growth, plateau, or decline phase. More frequent tracking over weeks and months would be required to establish meaningful growth metrics.

How our pricing estimate works for Francesco Gabbani

The price estimate is algorithmic, derived from Gabbani's subscriber count (888,000) multiplied by niche-specific CPM benchmarks for music content, adjusted by platform and format multipliers for YouTube video integration. The estimate is calibrated against zero community data points, meaning it relies entirely on category-level modeling rather than direct rate submissions from the creator or brand partners. This approach provides a data-driven baseline but may not reflect Gabbani's actual negotiated rates, which can vary based on campaign scope, audience demographics, and advertiser demand. For a full explanation of the methodology, including CPM assumptions and multiplier definitions, visit our methodology page.