Dogs That

Dogs That, operating under the handle @dogsthat on YouTube, is a specialized educational channel focused on canine training and behavior. Led by Susan Garrett and her professional team, the channel serves as a digital extension of Garrett’s broader career as a dog trainer, keynote speaker, and author. Unlike channels focused purely on entertainment or pet lifestyle vlogging, Dogs That functions as a structured resource for skill acquisition, drawing on Garrett’s history as one of the early pioneers of online dog training education. The channel’s content ecosystem is supported by a variety of auxiliary materials, including workshops, digital programs, and instructional video series. The channel is based in Canada and primarily utilizes English (en-GB) for its instructional delivery, ensuring a standardized educational tone that appeals to a global audience of dog owners seeking evidence-based training techniques rather than casual pet-centric media.

Who should partner with Dogs That?

The audience for Dogs That is composed of individuals seeking professional-grade advice on canine behavior, agility, and obedience. Given the channel's focus on structured training programs and game-based learning, the demographic is highly segmented toward active dog owners and competitive sport handlers. This audience is particularly valuable to brands in the pet-tech, high-quality pet nutrition, and specialized training equipment sectors. Unlike general pet-interest channels, the viewers here are often in a 'problem-solving' mindset, making them a receptive audience for products that promise to improve the owner-dog relationship or enhance training efficiency. While @vetsyutty may attract viewers interested in clinical health and medical advice, the audience of Dogs That is specifically aligned with behavioral modification and sport-based training. This creates a unique brand-alignment opportunity for companies that offer online education platforms, pet-related software, or durable goods designed for dog training.