BluxPlays

About BluxPlays

BluxPlays, operating under the handle @bluxplays on YouTube, is a gaming content creator based in Israel. The channel has accumulated 211,000 subscribers and a total of 68,495,365 views across 454 published videos. While the primary language of the content is not specified in the provided data, the channel's bio is in Hebrew, suggesting content may be targeted towards a Hebrew-speaking audience. The creator's focus is exclusively within the gaming category, without any stated secondary content niches. The channel's content strategy appears to center on consistent video production, evidenced by the substantial video count relative to its subscriber base. The creator's public profile includes a business contact email, indicating an openness to brand collaborations and partnerships. The channel's subscriber count places it in the mid-tier classification within the influencer economy, suggesting a notable reach within its specific niche.

BluxPlays's estimated sponsorship rates

The estimated rate for a video integration on the BluxPlays YouTube channel ranges from $253 to $633, with a typical rate projected at $422. This pricing is an algorithmic estimate, calibrated without community data points, and places BluxPlays in the mid-tier audience classification. Several factors contribute to this rate range. The channel's 211,000 subscribers provide a substantial audience reach within the gaming niche. Gaming content often commands specific CPMs (cost per mille) which can influence rates, particularly for brands targeting engaged gaming communities. The geographic location of the creator in Israel, combined with a potential Hebrew-speaking audience, may also influence rates depending on the target markets of potential advertisers. Furthermore, the format of a video integration on YouTube, as opposed to other platforms or content types, carries its own set of valuation parameters. The channel's total view count of over 68 million across 454 videos demonstrates consistent audience engagement, which is a key determinant in influencer pricing. For a detailed breakdown of how these factors are weighted, refer to our comprehensive methodology page.

Who should partner with BluxPlays?

BluxPlays cultivates an audience primarily interested in gaming content, aligning with the channel's sole stated category. With 211,000 subscribers, the channel reaches a significant segment of the gaming community. While specific demographic data is not available, the creator's base in Israel and a Hebrew bio suggest a potential concentration of viewers from that region or those who understand Hebrew. Brands in the gaming sector, including video game publishers, gaming hardware manufacturers, peripheral brands, and esports organizations, would find this audience particularly relevant. Beyond direct gaming products, related categories such as streaming platforms, online gaming services, and even certain tech accessories could align with the interests of this viewership. The audience size is comparable to other gaming creators such as Olegha77 and Gamer Bhai, both of whom also have 211,000 subscribers, indicating a similar reach within the gaming niche. This suggests a consistent appeal to a specific segment of the gaming market, making it a suitable channel for targeted campaigns within the broader entertainment and technology sectors.

BluxPlays's growth and performance

BluxPlays' subscriber growth has been tracked over a brief period. The first recorded snapshot on 2026-05-11 showed 211,000 subscribers. The latest snapshot, taken on the same date, also reported 211,000 subscribers. This indicates a delta of 0 subscribers over a one-day span. Currently, we do not have historical data extending beyond this single-day observation to provide a comprehensive analysis of long-term subscriber trends or average view counts over the last 30 days. Therefore, it is not possible to assess recent growth velocity or identify specific periods of accelerated or decelerated subscriber acquisition. Future tracking will provide a more detailed picture of the channel's growth trajectory and audience engagement patterns.

How our pricing estimate works for BluxPlays

The estimated pricing for BluxPlays' content integrations is generated through an algorithmic model developed by InfluencerUnion. This model takes into account several key variables to produce a data-driven rate range. The primary components include the creator's subscriber count, which serves as a foundational metric for audience reach. This is then adjusted by a niche-specific CPM (cost per mille) relevant to the gaming category, reflecting the value of impressions within this particular content vertical. Further adjustments are applied through platform and format multipliers, which account for the specific dynamics of YouTube as a platform and the nature of integrated video content. It is important to note that this estimate is currently calibrated without community data points, meaning it relies solely on our internal algorithmic calculations. The resulting range, from $253 to $633, represents our best current projection. For a comprehensive explanation of the formulas, data inputs, and calibration processes used in our pricing estimations, please refer to our detailed methodology page at /methodology.