Awan Kuliner

About Awan Kuliner

Awan Kuliner is a YouTube food channel based in Indonesia with 165,000 subscribers and 16.85 million total views across 241 published videos. The channel focuses on culinary content spanning recipe tutorials, food reviews, traditional snacks, and street food exploration. The creator publishes regularly with an emphasis on Indonesian food culture and accessible cooking demonstrations. The channel's stated mission centers on sharing visually appealing food content designed to engage viewers through recipe education and food discovery. The bio emphasizes subscriber growth as a metric of channel success and frames viewer support as instrumental to continued content production. With a mid-tier audience classification, Awan Kuliner operates within a competitive regional food-content space where similar creators like Vlog Pedesaan (200,000 subscribers) and Юлия Бородина Влог (203,000 subscribers) maintain comparable or slightly larger followings. The channel's content strategy aligns with established patterns in Southeast Asian food vlogging, where recipe-focused and street-food formats generate consistent engagement. Average view counts per video and audience retention metrics are not yet available in our tracking data.

Awan Kuliner's estimated sponsorship rates

Awan Kuliner's estimated integrated video rate ranges from $317 to $792, with a typical rate of $528 for a single YouTube video placement. This estimate is based on the channel's 165,000-subscriber base and algorithmic modeling of niche CPM rates for food-and-drink content. The mid-tier audience classification reflects subscriber count relative to regional and global food creators; peers like Bango Warisan Kuliner (137,000 subscribers) and 용용먹방 YongYong (149,000 subscribers) fall within a similar pricing band. Rate variation across the $317–$792 range reflects uncertainty in exact audience geography, engagement depth, and advertiser demand for Indonesian-language food content. Rates for food creators are typically driven by advertiser interest in kitchen equipment, food delivery platforms, grocery brands, and cooking-related services. The estimate carries a calibration note of zero community data points, meaning no historical sponsorship deals have been reported for this creator; the range should be treated as a starting reference rather than a confirmed market rate. Brands considering partnership should verify current rates directly with the creator, as actual pricing may reflect negotiated terms, content exclusivity, or performance-based adjustments not captured in algorithmic modeling.

Who should partner with Awan Kuliner?

Awan Kuliner's audience is primarily Indonesian-language viewers interested in food preparation, culinary discovery, and street-food culture. The channel's content mix—recipe tutorials, food reviews, traditional snacks, and street-food documentation—attracts viewers across multiple food-related interest categories. Relevant brand verticals include kitchenware and cooking equipment manufacturers, food delivery and meal-kit services, grocery and ingredient suppliers, restaurant and food-service promoters, and culinary education platforms. The creator's focus on traditional and street food suggests particular alignment with brands targeting authentic, locally-rooted food experiences and regional cuisine promotion. Peer creators in the same niche operate at similar scale: Bango Warisan Kuliner (137,000 subscribers) and NAHA Vlog (135,000 subscribers) share comparable audience sizes and content focus on Indonesian culinary traditions. The mid-tier classification indicates an audience large enough for meaningful brand partnerships but smaller than top-tier food creators, which can result in more engaged, niche-specific viewership. Audience composition data—including age, gender, income level, and device-type breakdowns—is not yet available in our database. Brands should request detailed audience analytics directly from the creator before finalizing partnership terms.

Awan Kuliner's growth and performance

Awan Kuliner was first tracked on 2026-05-11 at 165,000 subscribers. The latest snapshot, also from 2026-05-11, shows 165,000 subscribers, representing zero net change over a one-day span. This single-day observation window is insufficient to establish meaningful growth trends or velocity. Historical view-count data and multi-month subscriber progression are not yet available. To assess this creator's growth trajectory, longer-term tracking data spanning weeks or months would be required. Prospective brand partners should request historical analytics directly from the channel to understand subscriber acquisition patterns, video performance consistency, and audience retention over time.

How our pricing estimate works for Awan Kuliner

Awan Kuliner's estimated rate is calculated algorithmically using subscriber count (165,000), niche-specific CPM benchmarks for food-and-drink content, and platform and format multipliers for YouTube integrated video placements. The estimate does not incorporate direct historical sponsorship data; instead, it applies calibrated CPM ranges derived from aggregated creator and advertiser benchmarks in the food category. The low, typical, and high figures represent percentile ranges around the central estimate and account for variance in audience geography, engagement metrics, and advertiser demand. This creator's estimate is marked as metric-based calibration with zero community data points, meaning no reported sponsorship deals have been used to refine the model. For a detailed explanation of CPM assumptions, platform multipliers, and methodology limitations, see the /methodology page. Actual rates may differ based on audience demographics, video performance, exclusivity terms, and direct negotiation.