3.5M
Subscribers
1.19B
Total views
952
Videos
—
Avg views (recent)
not yet captured
About 31 minutos
31 minutos, operating under the handle @31minutos on YouTube, is an entertainment creator primarily targeting a Spanish-speaking audience in Latin America (es-419). Based in Chile, the channel has accumulated 3,500,000 subscribers and a substantial 1,190,646,960 total views across 952 published videos. The channel's self-description, "31 minutos, el noticiero más veraz de la televisión," indicates a satirical news format, a common subgenre within the broader entertainment category. This content strategy likely involves a mix of comedic sketches, puppet characters, and musical segments, consistent with its long-running television origins in Chile. The high volume of videos suggests a consistent production schedule over time, contributing to its significant audience reach and total view count. The channel's content is designed to appeal to a broad demographic interested in humor and social commentary presented in an accessible, family-friendly style.
31 minutos's estimated sponsorship rates
The estimated rate for a video integration on the 31 minutos YouTube channel ranges from $1,071 to $1,904, with a typical rate of $1,428. This pricing is influenced by several factors, including the channel's mega-tier audience classification, indicating a substantial subscriber base of 3,500,000. The entertainment niche generally commands a CPM band of $9-16, with an anchor CPM of $12, which forms a foundational component of the rate calculation. While the channel's total views are significant at over 1.19 billion, the specific views used for this estimate are 119,000, derived from a subscriber-fallback model due to the unavailability of recent average view data. This suggests that the current estimate relies on a conservative projection of audience engagement per video. The rate also reflects the channel's geographic focus on Latin America and its primary language, Spanish, which can influence advertiser demand and CPMs within that specific market. For a detailed breakdown of how these factors are weighted, refer to the InfluencerUnion /methodology page.
Who should partner with 31 minutos?
The audience for 31 minutos primarily consists of Spanish-speaking viewers in Latin America, with a significant concentration in Chile. As an entertainment channel, its content appeals to a broad demographic interested in comedic and satirical programming. The channel's long history and established brand, stemming from its television origins, likely contribute to a multi-generational viewership. Brands targeting family-friendly content, educational entertainment, or products with a nostalgic appeal to Latin American audiences would find this channel suitable. Specific brand categories that align with this audience profile could include children's products, streaming services, educational apps, and consumer goods. The channel's subscriber count of 3,500,000 places it among prominent entertainment creators such as SoftpomzChannel (@softpomzchannel) with 3,480,000 subscribers and rickyedit (@rickyedit) with 3,570,000 subscribers, both operating within the same broad entertainment niche. This positioning suggests a consistent appeal to a large, engaged audience base within its content category.
31 minutos's growth and performance
InfluencerUnion began tracking 31 minutos on 2026-05-31, at which point the channel had 3,500,000 subscribers. The latest snapshot, also taken on 2026-05-31, records the same subscriber count. This provides a limited growth history, showing a delta of +0 subscribers over a one-day span. We do not yet have historical data spanning a longer period to assess subscriber growth trends or fluctuations. Similarly, average views for the last 30 days are not available at this time. Future tracking will provide more comprehensive data on subscriber accumulation and content performance over extended periods, allowing for a more detailed analysis of the channel's growth trajectory.
How our pricing estimate works for 31 minutos
The estimated pricing for 31 minutos is generated through an algorithmic model that considers multiple data points. This estimate is not a fixed rate but a projected range, reflecting the dynamic nature of creator compensation. Key inputs include the channel's subscriber count, which places it in the mega-tier, and the niche CPM band specific to the entertainment category, which is currently set between $9 and $16, with an anchor at $12. The calculation also incorporates platform and format multipliers, although specific values are not disclosed here. For this particular estimate, 119,000 views were used as the basis, derived from a subscriber-fallback model due to the absence of recent average view data, resulting in a low confidence score for this specific view metric. This approach ensures that even with limited recent engagement data, a reasonable estimate can be provided. For a comprehensive explanation of the proprietary formulas and data weighting used in these calculations, please refer to the detailed methodology page at /methodology.