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Yaya Panton

Yaya Panton

@yayapanton2716· YouTube·Entertainment·United States· data refreshed 2026-10-27View channel ↗
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Subscribers
1.54M
Average views
94.2K
last 25 videos
90-day growth
+0.0%
Brand partners seen
0
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About Yaya Panton

Yaya Panton (@yayapanton2716) is an entertainment creator on YouTube based in United States, with 1.54M subscribers, 350.4M total views and 1.06K videos.

Welcome to the official Yaya Panton YouTube channel! My name is Yaya and I love to create lit videos! On this channel, you’ll find lots of get ready with me videos, makeup reviews, challenges, lit vlogs and dope pranks and more. Make sure to subscribe and enable ALL notifications so you never miss a video! For instant updates, follow me on all my social media accounts below.

Yaya Panton is a US-based content creator operating primarily within the entertainment category on YouTube. Her content strategy centers on lifestyle and beauty-oriented programming, featuring a mix of 'get ready with me' (GRWM) segments, product reviews, challenge-based videos, and vlogs. The channel functions as a central hub for her digital presence, emphasizing personal engagement through frequent updates and interactive content formats. By diversifying her output across these specific niches, Panton maintains a consistent stream of entertainment-focused media that appeals to a broad demographic. Her operational approach is supported by professional management through The Station, facilitating brand collaborations and business inquiries. The channel's identity is defined by a high-energy, personality-driven style that aligns with current trends in lifestyle vlogging and beauty commentary. While the primary focus remains on entertainment, the integration of beauty and lifestyle elements allows for a versatile content mix that supports sustained viewer retention and channel activity over time.

Who should partner with Yaya Panton?

Her content attracts viewers interested in lifestyle, beauty, and general entertainment, creating a demographic profile that is highly receptive to consumer goods. Brands in the beauty, fashion, and lifestyle sectors are primary candidates for collaboration, as the channel's 'get ready with me' and review-focused content naturally integrates product placements. Additionally, the entertainment-centric nature of her vlogs and challenges provides opportunities for brands looking to reach a younger, digitally native audience. This long-term retention is a key asset for brands seeking to build sustained awareness rather than short-term visibility. The audience's engagement with her specific mix of vlogs and reviews positions the channel as a viable platform for lifestyle brands aiming to leverage influencer-led product discovery.