Simply Wall St

About Simply Wall St

Simply Wall St, operating under the handle @simplywallst on YouTube, is an Australia-based creator focused on the finance category. The channel's stated mission is to empower everyday individuals to become successful long-term investors by providing tools and analysis. With 260 videos published, the channel has accumulated a total of 1,199,201 views and maintains a subscriber base of 39,600. The content is designed to assist retail investors in navigating market complexities, emphasizing principles of long-term investment and portfolio construction. Simply Wall St aims to simplify stock and sector analysis, helping its audience filter out market noise and concentrate on essential investment strategies. The channel serves as a resource for those seeking to understand and apply fundamental investment principles.

Simply Wall St's estimated sponsorship rates

An integrated video on the Simply Wall St YouTube channel is estimated to command a price range between $282 and $469, with a typical rate around $344. This estimate places Simply Wall St within the nano-tier of creators. The pricing is influenced by the channel's specialization in the finance niche, which typically features a higher CPM band, estimated between $45 and $75, with an anchor at $55. While the subscriber count of 39,600 is a primary factor, the rate calculation also considers an estimated view count of 6,257, derived from a subscriber-fallback basis due to the absence of recent average view data. The specific format of an integrated video, along with platform multipliers for YouTube, contributes to the final algorithmic rate. Creators in specialized financial education often see higher engagement value per view, which can elevate their rates compared to general entertainment channels of similar size.

Who should partner with Simply Wall St?

Simply Wall St cultivates an audience primarily interested in finance, with a specific focus on long-term investing and stock market analysis. The channel's content is tailored for retail investors seeking to build and manage their portfolios, suggesting a demographic interested in financial literacy, wealth management, and market insights. Ideal brand categories for partnerships would include fintech apps, online brokerage platforms, personal-finance education services, investment research tools, and financial advisory firms. The channel's emphasis on simplifying complex financial concepts indicates an audience that values clear, actionable information. Peers in this niche, such as LCTV Investment (@lctvinvestment) and Jet Media - 港股輪證分析 (@jetmedia), also cater to similar investor demographics, focusing on market analysis and investment strategies. The audience is likely to be seeking tools and knowledge that support independent investment decisions and long-term financial planning.

Simply Wall St's growth and performance

Simply Wall St's subscriber growth data currently spans a limited period. The channel was first tracked on 2026-06-01 with 39,600 subscribers. The latest snapshot, also taken on 2026-06-01, shows the same subscriber count of 39,600. This provides a snapshot of the channel's size at the time of initial tracking, but does not yet offer a historical trend for analysis. Over this one-day span, the channel's subscriber delta was 0. We do not yet have view-count history or average views for the last 30 days to provide a more comprehensive growth assessment. Future tracking will provide more data points to analyze subscriber and view growth patterns over time.

How our pricing estimate works for Simply Wall St

The estimated pricing for Simply Wall St's integrated YouTube video content is generated through an algorithmic model. This model considers several key factors, including the creator's subscriber count, the specific niche CPM (cost per mille, or cost per thousand views) band for the finance category, and platform-specific multipliers for YouTube. For Simply Wall St, the finance niche has an estimated CPM band of $45-$75, with an anchor value of $55. The calculation also incorporates an estimated view count of 6,257, which in this instance is derived using a subscriber-fallback basis due to the absence of recent average view data, resulting in a low confidence level for this specific view estimate. The final price range reflects the interplay of these variables to provide a data-driven valuation. A detailed explanation of the full methodology, including how niche CPMs are determined and the application of platform and format multipliers, is available on the InfluencerUnion /methodology page.