椎名唯華 / Shiina Yuika

About 椎名唯華 / Shiina Yuika

椎名唯華 (Shiina Yuika) is a virtual liver affiliated with Nijisanji, a major VTuber agency. Based in Japan, she operates the YouTube channel @shiinayuika, where she publishes gaming content and streams. According to her channel bio, she identifies as a spirit medium (霊能力者) and focuses on game broadcasts and video uploads.

As of May 2026, the channel has accumulated 405,269,163 total views across 2,683 published videos, reflecting sustained content output over her tenure. Her subscriber count stands at 887,000, positioning her within the mid-tier creator segment by audience scale. The Nijisanji affiliation places her within a structured talent management ecosystem that coordinates streaming schedules, collaborations, and brand partnerships across its roster of VTubers.

Her content strategy centers on gaming as the primary vertical, with live streaming and edited video formats both featured in her output. The volume of published content—nearly 2,700 videos—indicates a consistent publishing cadence, though specific upload frequency and format distribution are not detailed in available data.

椎名唯華 / Shiina Yuika's estimated sponsorship rates

Estimated integration rates for a single YouTube video placement range from $1,064 (low) to $2,661 (high), with a typical rate of $1,774. This estimate reflects her mid-tier audience classification and is calibrated against gaming-category benchmarks.

Several factors influence her rate positioning relative to peers of similar subscriber count. Her 887,000-subscriber base aligns closely with comparable gaming creators: Insane Gaming With Mayank (888,000 subs), اصحاب مازن (885,000 subs), 葉ちゅべ (882,000 subs), Jenny (880,000 subs), and Mohamed Adel TV (895,000 subs). Within this peer cluster, rate variation typically stems from audience geography, niche CPM (cost per thousand impressions), and content format efficiency.

As a Japan-based VTuber, her audience composition likely skews toward Japanese and East Asian markets, which may influence advertiser demand and CPM rates relative to creators with predominantly Western audiences. The gaming category itself carries moderate CPM rates compared to finance or technology verticals. Her affiliation with Nijisanji may also affect rate negotiation, as agency-managed creators sometimes command premium rates due to brand safety assurances and professional production standards. Exact pricing terms depend on campaign scope, exclusivity clauses, and advertiser category—see the /methodology page for the algorithmic basis.

Who should partner with 椎名唯華 / Shiina Yuika?

Shiina Yuika's audience of 887,000 subscribers is concentrated within the gaming and VTuber communities, with secondary appeal to anime and Japanese pop culture enthusiasts. Her spirit-medium persona and Nijisanji affiliation attract viewers interested in character-driven entertainment and parasocial streaming dynamics.

Brand categories likely to align with her audience include gaming hardware manufacturers, esports platforms, anime merchandise retailers, and Japanese entertainment services. Fintech, productivity software, and Western consumer goods typically show lower resonance with VTuber audiences unless positioned around gaming or lifestyle angles. Her peer creators—including 葉ちゅべ and other gaming-focused channels in the 880k–895k subscriber range—share similar audience demographics, suggesting that brands targeting gaming enthusiasts and anime fans in East Asian markets would find her channel relevant.

The 405 million total views accumulated across her catalog indicate sustained viewer engagement, though current snapshot data does not include average view counts per video or audience retention metrics. Geographic concentration in Japan and neighboring regions means that campaigns requiring English-language or Western-market reach may see lower performance, while Japanese domestic brands, regional gaming publishers, and anime-adjacent product categories would likely see stronger audience alignment. Audience composition specifics—age, gender, income distribution—are not available in current tracking data.

椎名唯華 / Shiina Yuika's growth and performance

Snapshot data spans a single day (May 12, 2026), with subscriber count holding steady at 887,000 between the first and latest recorded measurement. This one-day window is insufficient to assess growth trajectory, seasonality, or momentum. Historical view-count data and multi-month subscriber trends are not yet available in the tracking database.

To establish meaningful growth analysis, longitudinal data across weeks or months would be required. Creators in the mid-tier gaming segment typically experience gradual subscriber growth tied to content release cadence, collaboration activity, and algorithmic promotion. Her 2,683 published videos suggest consistent long-term output, but without view-per-video averages or upload frequency metrics, the relationship between content volume and audience growth cannot be quantified from available data.

How our pricing estimate works for 椎名唯華 / Shiina Yuika

The estimated rate range ($1,064–$2,661, typical $1,774) is calculated algorithmically using subscriber count, niche-specific CPM benchmarks for gaming content, and YouTube platform multipliers. The formula accounts for audience tier classification, geographic audience composition, and content format (integrated video sponsorship). This estimate assumes standard disclosure practices and does not account for exclusivity premiums, long-term contracts, or category-specific advertiser demand fluctuations.

The estimate is based on metric estimation with zero community data points—meaning no prior sponsored campaigns or rate cards from this creator have been logged in the InfluencerUnion database. As a result, the range reflects peer-group averages and category norms rather than observed historical rates. Actual rates may vary based on campaign specifics, brand budget, and negotiation. For a detailed explanation of the CPM model, tier definitions, and platform multipliers, see the /methodology page.