Secret Agent

About Secret Agent

Secret Agent (@secretagentx) is an entertainment-focused YouTube creator based in India with 851,000 subscribers and 539 million total views accumulated across 4,359 published videos. The channel operates primarily in the entertainment category with secondary focus on news content. The creator maintains a cross-platform presence, with an associated Instagram account (secre_tagen_t) listed in the channel bio. The channel's stated ethos—"BE YOU / THE WORLD WILL ADJUST"—reflects a personal-brand positioning common among mid-tier entertainment creators. With nearly 540 million lifetime views, the channel demonstrates sustained audience engagement over an extended publishing history. The high video output (4,359 videos) suggests a consistent content cadence, though specific upload frequency and content format details are not available in current records. Secret Agent operates within a competitive entertainment landscape on YouTube, where similar-sized channels like ILHAN (848,000 subs) and Sony Pictures Television (843,000 subs) occupy comparable audience tiers.

Secret Agent's estimated sponsorship rates

Secret Agent's estimated sponsorship rate for integrated YouTube video content ranges from $1,225 (low) to $3,064 (high), with a typical rate of $2,042 per integrated placement. This mid-tier pricing reflects the creator's 851,000-subscriber base and entertainment-category positioning. The rate estimate is algorithmic, derived from subscriber count, niche-specific CPM benchmarks, and platform/format multipliers; it has not yet been validated against actual brand deals or community-reported rates. Rates for entertainment creators in India typically reflect lower CPM benchmarks than English-language entertainment in Western markets, a factor reflected in Secret Agent's pricing tier relative to absolute subscriber count. Creators at this scale (800k–900k subs) in the entertainment category generally command rates between $1,000 and $3,500 for single-video integrations, depending on audience demographics, engagement metrics, and brand category. The typical estimate of $2,042 positions Secret Agent in the mid-range of this band. Actual rates may vary based on campaign scope, exclusivity terms, and the specific brand's budget. For detailed methodology behind the estimate, see the /methodology page.

Who should partner with Secret Agent?

Secret Agent's audience of 851,000 subscribers is classified as mid-tier on the YouTube platform. The entertainment category typically attracts brand interest from media and entertainment companies, streaming platforms, consumer electronics, and lifestyle brands. Based on peer-creator patterns in the same niche, relevant brand categories for this audience likely include streaming services (comparable to Netflix Taiwan, 824,000 subs), television production companies (Sony Pictures Television, 843,000 subs), and general entertainment merchandise. The creator's secondary focus on news suggests potential appeal to media outlets, current-events platforms, and educational content brands, though specific audience demographic data—including age, gender, geography beyond India, and engagement rates—is not yet available in current records. The cross-platform presence (YouTube and Instagram) indicates an audience comfortable across multiple social formats. Peer creators at similar subscriber counts (ILHAN at 848,000 subs, BabarexTV at 843,000 subs) serve comparable audience sizes, suggesting that Secret Agent competes for brand partnerships in a well-established mid-tier creator segment. Detailed audience composition and engagement metrics would refine brand-fit assessments.

Secret Agent's growth and performance

Secret Agent was first tracked on 2026-05-11 at 851,000 subscribers. The latest snapshot, also from 2026-05-11, shows no change in subscriber count over a 1-day observation span. This single-day snapshot provides insufficient data to assess growth trajectory, seasonality, or acceleration trends. Historical view-count data and average views over the last 30 days are not yet available. To establish meaningful growth analysis, longer-term tracking data (minimum 30–90 days) would be required. The 539 million lifetime views across 4,359 videos indicates sustained audience retention and content consumption over the channel's operational history, but current records do not include publish dates, view velocity, or subscriber acquisition rate.

How our pricing estimate works for Secret Agent

Secret Agent's estimated sponsorship rate is calculated algorithmically using subscriber count (851,000), niche-specific CPM benchmarks for the entertainment category, and platform/format multipliers for YouTube integrated video placements. The estimate has not yet been validated against actual brand-deal data or community reports, as indicated by the 0 community data points in the calibration basis. The low, typical, and high estimates reflect variance in CPM assumptions and audience-quality factors. For a complete explanation of how subscriber count, CPM, geography, platform, and content format combine to produce the rate range, visit the /methodology page. As more actual deal data is collected from Secret Agent and peer creators, the algorithmic estimate will be refined and validated.