PWR

About PWR

PWR is an Australian gaming creator with 3.12 million YouTube subscribers and over 1.5 billion total views across 986 published videos. The channel focuses on competitive and creative gaming content, with particular emphasis on Fortnite and Rocket League esports. PWR operates competitive teams in both titles and maintains an active presence across multiple platforms including Twitch, Twitter, Instagram, TikTok, and Facebook, alongside a merchandise operation at pwr.supply.

The creator's output spans both content creation and competitive gaming participation, positioning the channel at the intersection of entertainment and esports. With a subscriber base in the high tier relative to peers, PWR has built an audience primarily interested in competitive gameplay, strategy, and esports-adjacent content. The channel's 986 videos represent sustained output over an extended period, indicating consistent audience engagement within the gaming vertical.

PWR's estimated sponsorship rates

PWR's estimated sponsorship rate for integrated YouTube video placements ranges from $2,246 to $5,616, with a typical rate of $3,744. This pricing reflects the creator's 3.12 million subscriber base and positioning within the gaming niche, which typically commands moderate CPM rates relative to finance, technology, or lifestyle categories.

The rate estimate is calibrated to the creator's audience tier classification and subscriber count. Peer creators with similar subscriber counts—including Dattrax Gaming (3.13M), SUNFESOVERLOAD (3.13M), Simply Chris (3.14M), WELIX (3.14M), and Bon Gamerz (3.15M)—operate in a comparable pricing band. Gaming content generally attracts lower advertiser CPMs than some adjacent categories, though competitive gaming and esports audiences can command premium rates within the vertical depending on brand alignment and audience demographics. Rates may vary based on content format, integration depth, audience geography, and seasonal demand. Brands in gaming peripherals, energy drinks, esports betting platforms, and gaming-adjacent software typically represent the primary sponsorship categories for creators in this niche.

Who should partner with PWR?

PWR's audience of 3.12 million subscribers is concentrated within the competitive gaming segment, with demonstrated interest in Fortnite and Rocket League esports content. The audience tier classification places PWR in the high category relative to comparable gaming creators, indicating strong engagement metrics and sustained viewership.

Brand categories most aligned with this audience include gaming hardware manufacturers, esports organizations, competitive gaming platforms, energy and hydration products, gaming peripherals (headsets, mice, keyboards), streaming software, and esports betting or tournament platforms. The audience skews toward viewers interested in competitive gameplay, esports strategy, and high-level competitive content rather than casual gaming entertainment. The creator's dual focus on content creation and competitive team ownership suggests an audience with interest in both spectating professional play and consuming educational or entertainment-focused gaming videos.

With presence across YouTube, Twitch, Twitter, Instagram, TikTok, and Facebook, PWR reaches this audience through multiple formats and engagement vectors. The merchandise operation indicates audience willingness to purchase branded apparel, suggesting strong community identification and potential for lifestyle brand partnerships. Peer creators like Dattrax Gaming and SUNFESOVERLOAD operate within similar audience segments, though specific demographic breakdowns by geography, age, and engagement rate are not yet available in our dataset.

PWR's growth and performance

PWR was first tracked on 2026-05-11 at 3,120,000 subscribers. The latest snapshot, also from 2026-05-11, shows the same subscriber count, representing zero net change over a one-day span. This single data point provides insufficient basis for growth trend analysis. Average view counts for the last 30 days are not yet available. Longer-term growth trajectory and seasonal patterns cannot be assessed from current data. We will update this section as additional historical snapshots accumulate.

How our pricing estimate works for PWR

PWR's estimated sponsorship rate is calculated algorithmically using subscriber count, niche-specific CPM benchmarks, and platform/format multipliers. The estimate does not incorporate direct brand data or historical campaign pricing; instead, it applies a gaming-category CPM derived from aggregate creator data to the subscriber base. The calculation is expressed as a range (low, typical, high) to reflect uncertainty inherent in algorithmic estimation. This particular estimate is marked as metric-based with zero community data points, meaning no verified sponsorship deals from PWR are yet in our database to calibrate the model. As more campaign data is collected, the estimate will become more precise. For a detailed explanation of the pricing methodology, including CPM assumptions, platform multipliers, and format adjustments, see the /methodology page.