Made With Lau
@madewithlau· YouTube·Food & Drink·United States· data refreshed 2026-10-27View channel ↗- Subscribers
- 1.84M
- Average views
- 397.5K last 19 videos
- 90-day growth
- +0.5%
- Brand partners seen
- 0
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About Made With Lau
Made With Lau (@madewithlau) is a food & drink creator on YouTube based in United States, with 1.84M subscribers, 207.1M total views and 605 videos.
🥢Chinese recipes from our family to yours!🥢 My dad, Chung Sun Lau, has been cooking Chinese food for over 50 years - as a teenager fending for himself in Guangzhou, as the head chef of his own restaurant in New York, and as a loving father in our home. And now that he is retired, I’ve made it my mission to share the hundreds of Chinese recipes and life stories stowed away in his head. Visit https://madewithlau.com for all of our recipes and blog posts! My dad was born & raised in Guangzhou, China, before eventually leaving his life behind and immigrating to New York in 1981, in pursuit of a better life for his future family. Following his father's footsteps, he opened a successful Chinese restaurant of his own a few years later. Subscribe for stories, techniques, & recipes that have been handed down in our family for generations. Whether you're a seasoned home cook or a novice in the world of Chinese cuisine, there is something here for everyone.
Made With Lau, hosted on YouTube under the handle @madewithlau, is a digital culinary project centered on the preservation and dissemination of traditional Chinese cooking techniques. Following his retirement, the channel was established to document his extensive repertoire of recipes and personal history. The channel maintains a direct connection to its audience through an external website, madewithlau.com, which hosts written versions of the recipes and supplementary blog content. The production focuses on the intersection of culinary instruction and storytelling, emphasizing the transmission of generational knowledge. The project operates as a legacy-focused media entity, prioritizing the archival of culinary skills that might otherwise be lost.
Who should partner with Made With Lau?
The audience for Made With Lau is primarily composed of individuals interested in authentic Chinese cuisine, home cooking instruction, and culinary history. Given the channel's focus on traditional techniques and the personal narrative of Chung Sun Lau, the viewer demographic likely includes home cooks, food enthusiasts, and those interested in the cultural nuances of Chinese-American culinary traditions. Brands that align with this audience profile typically include manufacturers of kitchen appliances, premium cookware, specialty ingredient suppliers, and meal-kit delivery services. The channel’s focus on long-form, educational content suggests an audience that is highly engaged and likely to follow multi-step recipes, making it a suitable environment for brands that require more than a brief mention to explain their value proposition. While we do not yet have granular demographic data regarding geographic distribution or age, the content's focus on the immigrant experience and professional-grade culinary instruction positions it as a stable, evergreen resource within the food and drink vertical.