hketvideo

About hketvideo

hketvideo, operating under the handle @hketvideo on YouTube, is a finance-focused content creator based in Hong Kong. The channel serves as a digital extension of the Hong Kong Economic Times, hket.com, a comprehensive platform specializing in professional financial, real estate, and macroeconomic analysis. Content is accessible across mobile, tablet, and desktop devices. The channel's offerings include the full electronic version of the Hong Kong Economic Times, the Investment and Wealth Management Weekly, and the Home Ownership and Living electronic magazines. Subscribers also gain access to archived newspaper content and advanced search functionalities, allowing for extensive content review. With 118,000 subscribers and a substantial content library of 13,942 videos, hketvideo has accumulated 52,578,049 total views. The primary language of the content is not specified in the provided data, but its base in Hong Kong and the nature of its parent publication suggest a focus on the regional financial landscape. Secondary content categories include news and business, aligning with its core financial analysis.

hketvideo's estimated sponsorship rates

The estimated rate for an integrated video on the hketvideo YouTube channel ranges from $425 to $1,062, with a typical rate projected at $708. This estimate positions hketvideo within the mid-tier audience classification. Several factors contribute to this rate structure. The channel's primary focus on finance, a niche known for higher advertising CPMs due to its affluent and engaged audience, is a significant driver. Brands targeting investors, financial professionals, or individuals interested in economic trends often allocate larger advertising budgets to reach such specific demographics. The channel's geographic base in Hong Kong may also influence rates, as certain regional markets can command different pricing based on local advertising demand and economic conditions. Furthermore, the format of integrated video content on YouTube generally fetches higher rates compared to other ad placements, given its deeper integration and perceived authenticity. While the channel has a substantial volume of content, the specific impact of its 13,942 videos on current pricing is assessed through algorithmic models that consider overall reach and engagement, rather than solely content volume. For a detailed breakdown of the pricing methodology, readers are directed to the /methodology page.

Who should partner with hketvideo?

The audience for hketvideo primarily consists of individuals interested in finance, news, and business, with a particular emphasis on the Hong Kong economic landscape. Given its affiliation with the Hong Kong Economic Times, the channel likely attracts a demographic seeking professional financial analysis, real estate insights, and macroeconomic commentary. This audience profile makes hketvideo a suitable platform for brands in specific categories such as fintech applications, online brokerage services, personal-finance education platforms, and investment advisory firms. Companies offering wealth management solutions, property investment opportunities, or business news subscriptions would also find a relevant audience. The channel's content, which includes electronic versions of financial publications and archived content, suggests an audience that values in-depth information and long-term financial planning. In the broader finance niche, hketvideo shares an audience tier with creators such as Investing With Upsurge (@investingwithupsurge) and ACE ETF (@ace_etf), both of whom also have 118,000 subscribers, indicating a comparable reach within the financial content sphere. The engagement metrics for the last 30 days are not available, but the total view count of 52,578,049 across 13,942 videos indicates consistent viewership over time.

hketvideo's growth and performance

The subscriber growth for hketvideo has been stable during the observed period. The channel was first tracked on 2026-05-18 with 118,000 subscribers. The latest snapshot, taken on the same date, 2026-05-18, also recorded 118,000 subscribers. This represents a span of one day with a delta of zero new subscribers. We do not yet have historical data spanning a longer period to assess trends in subscriber acquisition or loss. Average views over the last 30 days are not available in the provided data. Future tracking will provide a more comprehensive understanding of the channel's growth trajectory and audience engagement patterns. The substantial existing content library of 13,942 videos and total views of 52,578,049 suggest a well-established presence, but recent growth metrics are limited to this single data point.

How our pricing estimate works for hketvideo

The estimated pricing for hketvideo's integrated video content is generated through an algorithmic model. This model calculates a rate by considering the channel's subscriber count, applying a niche-specific CPM (Cost Per Mille, or cost per thousand views) relevant to the finance category, and further adjusting with platform and format multipliers specific to YouTube video integrations. The current estimate is based on a metric-driven approach, calibrated without community data points at this time. The audience tier classification for hketvideo is 'mid,' reflecting its subscriber count of 118,000 within the broader creator ecosystem. This classification helps in benchmarking potential earnings against creators of similar reach. It is important to note that these figures are estimates and can fluctuate based on market demand, campaign specifics, and direct negotiations. For a comprehensive explanation of the factors and calculations involved in our creator rate estimations, including details on CPM application and multiplier adjustments, please refer to the full methodology document available on our website at /methodology.