IMP. OFFICIAL
@_7mp_official_· YouTube·Music·Japan· data refreshed 2026-10-26View channel ↗- Subscribers
- 376K
- Average views
- 153.5K last 9 videos
- 90-day growth
- +7.7%
- Brand partners seen
- 0
The least a brand should pay for a dedicated video here:
$•,•••| Integration (60–90 s) | $••• |
|---|---|
| Short / Reel | $••• |
- ☐ Owns the channel
- ☐ Reach matches real views
- ☐ No fraud record
- ☐ Category is accurate
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About IMP. OFFICIAL
IMP. OFFICIAL (@_7mp_official_) is a music creator on YouTube based in Japan, with 376K subscribers, 328.9M total views and 1.26K videos.
This is the official YouTube channel of IMP. / IMP.の公式チャンネルです。 【アーティスト紹介】 IMP.（アイエムピー）は、７人組の男性グループ。 2023年7月14日にTOBEとともに新しいエンターテイメントの形に挑戦することを発表。同時にファンクラブを開設。 7月14日のYouTube生配信では、同時接続45万人越え、Twitter国内トレンド1位、2位独占した。 2023年8月18日に配信シングル「CRUISIN'」でデビュー。
IMP. OFFICIAL is the primary YouTube channel for the Japanese seven-member male music group, IMP. The channel serves as the central hub for the group’s digital presence, hosting music videos, promotional content, and official announcements. The content strategy focuses on high-production music releases and artist-led updates, catering to a dedicated fan base established during their formation. The channel operates primarily in Japanese, reflecting the group's domestic focus and regional market positioning within the J-pop industry. By maintaining a consistent output of media, IMP. OFFICIAL functions as both a promotional vehicle for their musical discography and a direct communication channel for their fan club members.
Who should partner with IMP. OFFICIAL?
The audience for IMP. OFFICIAL is concentrated within the Japanese music market, characterized by high levels of engagement typical of J-pop fandoms. Given the group's origins and their affiliation with the TOBE agency, the audience is primarily interested in music production, artist updates, and entertainment-focused media. OFFICIAL occupies a similar mid-tier position in terms of reach. However, the channel distinguishes itself through its association with a structured boy band format, which typically results in a more cohesive and loyal demographic compared to individual vloggers or independent music channels. Brands looking to engage this audience would find alignment with categories such as lifestyle products, fashion, mobile gaming, and digital services that cater to a younger, entertainment-focused demographic. This indicates a responsive audience that is likely to participate in time-sensitive campaigns or brand activations that leverage the group’s official status and high-production aesthetic.