Michael Yardney | Property Investment & Wealth

About Michael Yardney

Michael Yardney operates a YouTube channel focused on Australian property investment and wealth creation. As of the latest data, the channel, @michaelyardney, has accumulated 20,900 subscribers and 3,329,304 total views across 1,877 published videos. The content primarily targets individuals interested in real estate investment strategies within Australia, offering insights into market trends, personal finance, and wealth-building principles. Michael Yardney is presented as a property investment strategist and wealth creation expert, providing practical guidance for navigating the Australian property market. The channel's extensive video library, with nearly 1,900 uploads, indicates a consistent output of content designed to inform and educate its audience on complex financial topics related to real estate. The channel's focus on a specific geographic market (Australia) and a niche topic (property investment) positions it as a specialized resource for its subscriber base.

Michael Yardney's estimated sponsorship rates

The estimated rate for an integrated video on the Michael Yardney channel ranges from $123 to $307, with a typical rate around $205. This estimate places the channel in the 'low' audience tier, reflecting its current subscriber count of 20,900. Several factors influence this rate. The primary category of real estate, along with the secondary category of finance, generally commands higher CPMs (cost per mille) compared to broader content categories due to the high commercial intent of the audience. Advertisers in these niches often seek highly engaged viewers with disposable income or an interest in significant financial decisions. The channel's specific focus on Australian property investment further refines its audience, making it particularly valuable for brands targeting this demographic. While the subscriber count is a key determinant, the niche specialization and the potential for high audience engagement on financially oriented content contribute to the algorithmic rate estimate. For a comprehensive understanding of how these rates are calculated, including the specific multipliers for niche CPM, platform, and format, readers are directed to the /methodology page.

Who should partner with Michael Yardney?

The audience for Michael Yardney | Property Investment & Wealth is primarily interested in Australian real estate and personal finance. With 20,900 subscribers, the channel attracts individuals seeking practical guidance on property investment strategies, wealth creation, and understanding the Australian property market. This demographic is relevant for brands in specific categories such as fintech apps, online brokerages, personal-finance education platforms, mortgage lenders, property development firms, and real estate investment trusts. The content's focus on market updates and investment decisions suggests an audience that is actively engaged in financial planning and asset acquisition. Compared to peers like Investors Prime Real Estate (@investorsprimerealestate, 21,300 subs) and AusPropertyStrategy (@auspropertystrategy, 22,100 subs), Michael Yardney's channel maintains a similar audience size and thematic focus, indicating a shared demographic interest across these creators. The channel's bio explicitly states its aim to help viewers make smarter real estate investing decisions, which aligns with an audience looking for actionable financial advice rather than general entertainment.

Michael Yardney's growth and performance

The growth trajectory for Michael Yardney | Property Investment & Wealth is based on a limited data set. The channel was first tracked on 2026-05-12 with 20,900 subscribers. The latest snapshot, also taken on 2026-05-12, shows the same subscriber count of 20,900. This indicates a span of one day with no recorded change in subscriber numbers. We do not yet have historical data to analyze long-term subscriber trends or significant growth periods. Furthermore, average views for the last 30 days are not available at this time, which would typically provide additional insight into recent content performance and audience engagement. Future tracking will provide a more comprehensive picture of the channel's subscriber growth and view-count history.

How our pricing estimate works for Michael Yardney

The estimated pricing for content integration on the Michael Yardney channel is generated through an algorithmic model. This model takes into account several key variables, including the creator's subscriber count, the specific niche CPM (cost per mille), and various platform and format multipliers. The subscriber count of 20,900 is a primary input, categorizing the channel into a specific audience tier. The real estate and finance categories are assigned particular CPM values reflecting advertiser demand and audience value within these sectors. Platform-specific factors for YouTube and the format of an integrated video also contribute to the final calculation. It is important to note that this estimate is based on a metric-driven approach and, as of the current data, incorporates 0 community data points for calibration. For a detailed explanation of the full algorithmic process, including how each variable is weighted and applied, please refer to the comprehensive methodology outlined on the /methodology page.